California School Boards Association

Address:
3100 Beacon Blvd.
West Sacramento
California
95691
USA
Organization Contact Title
Exhibits Manager
Organization Contact First Name
Cheryl
Organization Contact Last Name
Greene
Email
cgreene@csba.org
Organization Contact Telephone
800-266-3382
Fax
916-371-3407

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.