IEEE Industry Applications Society

Address:
445 Hoes Ln.
Piscataway
New Jersey
8855
USA
Organization Contact Title
Event Manager
Organization Contact First Name
Danny
Organization Contact Last Name
Merkl
Email
dlmerkl@ieee.org
Organization Contact Telephone
732-562-3910
Fax
732-981-1138

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.