IGI Group

Address:
320 Washington St., Ste. 302
Brighton
Massachusetts
2135
USA
Organization Contact Title
Event Manager
Organization Contact First Name
Paul
Organization Contact Last Name
Polishuk
Email
info@igigroup.com
Organization Contact Telephone
617-782-5033
Fax
617-782-5735

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.