LeadingAge

Address:
2519 Connecticut Ave., NW
Washington
District Of Columbia
20008-1520
USA
Organization Contact Title
Conferences Manager
Organization Contact First Name
Lexy
Organization Contact Last Name
Lambert
Email
llambert@aahsa.org
Organization Contact Telephone
202-783-2242
Fax
202-783-2255

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.