Santa Barbara Conference & Visitors Bureau

Address:
1601 Anacapa St.
Santa Barbara
California
93101
USA
First Name
Donna
Last Name
Mulgrew
Email
tourism@santabarbaraca.com
Phone
805-676-1266

Partner Voices

Until recently, the opportunity to have a celebrity attend an event, attach themselves to a name-brand or endorse a certain product or idea was untouchable. The thought of paying a person to promote a product was seen as something only Fortune 500 companies could afford. Social media has changed all that with brands and businesses utilizing celebrity influencers to connect directly with their demographics and increase sales and profits.