
Mar 12, 2015
In a series of special reports, the Center for Exhibition Industry Research recently released its latest one - “The Marketing Spend Decision”.
This study profiled marketing channel spending of business-to-business exhibitors from small to large-sized organizations, across all exhibition industry sectors.
"This report offers exhibitors an invaluable tool to determine whether their marketing expenditures, objectives for exhibiting and success metrics align with industry norms," said CEIR President and CEO Brian Casey, CEM.
He added, "The results of this study affirm the enduring… more

Mar 04, 2015
For the 18th quarter in a row, the trade show industry saw an overall uptick in growth in the fourth quarter of last year of 1.7 percent, compared with the same quarter in 2013, according to the Center for Exhibition Industry Research’s Index Report.
Although the trend still was positive, the growth was lower than the 2.3 percent that had occurred in the third quarter of 2014.
"With the fourth quarter's results and 18 consecutive quarters of growth and our predictions closely matching outcomes, we are confident in the continued growth and progress of the industry," said CEIR's economist Allen… more

Mar 03, 2015
For the third year, the International Association of Exhibitions and Events will host its Women’s Leadership Forum April 8 in Washington, D.C.
“The Women’s Leadership Forum is a key initiative for IAEE,” said Cathy Breden, CAE, CMP, executive vice president and COO.
She added, “We host this annual program for the main purpose of providing a place where women in the exhibition industry can come together to discuss topics and create a support group both professionally and personally.”
This year’s program will be facilitated by Valorie Burton, who is a bestselling author, speaker, and life coach… more

Mar 02, 2015
The debut of PACK EXPO East in Philadelphia drew 6,500 attendees, 386 exhibiting companies and 92,413 net square feet of exhibit space at the Pennsylvania Convention Center, according to show owner and producer PMMI, The Association for Packaging and Processing Technologies.
Its location in Philadelphia placed PACK EXPO East within 200 miles of one-third of U.S. consumer packaged goods companies (CPGs), including the life science and pharmaceutical industries, which have a stronghold in the region.
Attendance — which drew primarily from Pennsylvania (35.5 percent), New Jersey (24.6 percent)… more

Feb 25, 2015
Trade Show News Network has unveiled the TSNN Global Trade Show Venue Directory (http://intlvenuedirectory.tsnn.com/), with more than 200 exhibit halls, convention centers and other facilities with exhibit space listed.
“Trade Show News Network is committed to providing valuable data for the industry,” said Rachel Wimberly, TSNN president and Editor-in-Chief. “We designed the TSNN Global Trade Show Venue Directory to be the go-to place to find the perfect venue for show organizers’ events.”
Complimentary to all users, the TSNN Global Trade Show Venue Directory is a comprehensive guide that is… more

Feb 24, 2015
Destination sales professionals will access planner information from Destination Marketing Association International’s empowerMINT initiative that includes improved data hygiene and supplemental meetings and contact information supplied by Columbia Books Information Services.
The data platform will relaunch in summer of 2015.
“Today’s planners expect sales professionals to be targeted with their prospecting, informed about their meetings, and timely in their outreach,” said DMAI President and CEO Michael Gehrisch. “As we leverage data partnerships and the competencies of CBIS, toward… more

Feb 24, 2015
The American Society of Association Executives conducted a Job Task Analysis last year that explored the core functional areas of association management.
The results of this work will help in developing a comprehensive Body of Knowledge for the association field and CAE content outline.
Human Resources Research Organization (HumRRO) conducted the research, and the survey results confirmed identifiable competencies that reflect important elements of knowledge for those who work in associations.
The results also highlighted that professionals working in associations have a broad range of… more

Feb 22, 2015
Each year, Trade Show News Network compiles a list of the Top 250 Trade Shows ranked by net square footage in the United States and Top 50 trade shows ranked by net sq. footage in Canada.
Submissions to be included on the 2014 lists are now open, and the shows must have occurred in 2014. The form to fill out is HERE, and the deadline is Feb. 28.
TSNN is proud to present valuable data to the industry, which is based on in-depth information provided by show organizers about their events.
In 2013, the Consumer Electronic Association’s massive International CES show in Las Vegas topped the TSNN… more

Feb 20, 2015
In its 87th year, Western Veterinary Conference evolves with the times just like the dynamic industry it’s serving. For its annual event that took place Feb. 16-19 at Mandalay Bay Convention Center in Las Vegas, it made strides into the RFID technology and Amazon-inspired marketing model for its continued education offerings, as well as revealed its new branding, to stay on the cutting edge.
“It’s about having an accessible, customized and personalized experience,” said WVC CEO David Little. “If we can enhance that, it makes our attendee experience more valuable.”
One of the steps on that… more

Feb 17, 2015
The International Association of Exhibitions and Events reported that Expo! Expo! IAEE's Annual Meeting & Exhibition, held Dec. 9-11 in Los Angeles, yielded higher attendance than in 2013, according to an independent attendance verification audit conducted by Exhibit Surveys.
The audit was conducted in compliance with the requirements of attendance audits promulgated by the Exhibition and Event Industry Audit Commission (EEIAC).
Here are some of the key statistics comparing Expo! Expo! 2014 to the 2013 event:
· Overall attendance increased by 15 percent in 2014 from 1,934 to… more
Partner Voices

MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.