A recently released independent global study demonstrates that CMOs, brand managers and event planners across the world are putting more emphasis on in-person brand experiences.
The rush to rebuild staff and grow leadership teams at trade show and event-related organizations continues full speed ahead as companies, associations and CVBs anticipate a more robust 2022. Take a look!
The International Convention Centre Sydney (ICC Sydney) will embark on an Asia-wide tour in the coming month to meet with business event decision makers ahead of the venue’s opening in December 2016.
Event technology is continuing to evolve at record speed, with new tools and platforms significantly improving the experience for organizers and attendees. Here are some of the most recent developments.
Today’s marketing teams are focused on engaging with the thousands of prospects and customers in their contact databases to generate awareness. Once you have that prospect engaged, the next step for any customer in their journey is education.
Exposition Development Company, an Atlanta-based trade show consultancy firm based in Atlanta and run by industry veterans David Audrain and Stephanie Everett, has been contracted by Business One Global Trade Center (B1GTC) to develop several new exhibitions and markets in Linyi, China.
Medical meetings have continued to grow, despite the overall economy and other pressures the sector has faced in recent years.
More than 2,200 event professionals attended the Events Industry Council live webinar, “COVID-19: Discussion of Critical Insurance and Legal Considerations for Event Professionals” webinar on Friday, March 6.
Planning a successful trade show exhibit requires strategy and creativity.
The Exhibition Services & Contractors Association has launched a new campaign to demonstrate how its members are preparing to relaunch trade shows, meetings and events
