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3 Ways to Rethink Employee Engagement with Virtual Event Technology

October 25, 2021

Change cannot be put on people. The best way to instill change is to do it with them. Create it with them. – Lisa Bodell


Employee engagement was once just a good-to-have goal and used to involve tactics to make the employees "feel an emotional connect" around special occasions and conventional team-building activities.


The COVID-19 pandemic is forcing organizations to throw away playbooks that they had become comfortable with. Employee engagement is now a mission-critical strategy, which can make or break the growth story of the company in both, short and long term.


Before the pandemic, most employees were working in usually the same office building. The projects they worked on and the people they interacted with, would more or less define the culture. Managers and leaders could focus on few, well-defined levers of motivation to improve performance.

In the new normal, everyone is feeling the need to embrace and adapt to hybrid work. From the perspective of the leadership, they need to figure out the optimal employee engagement strategy that serves the needs of employees whose workspaces and schedules can differ widely. Though the challenge is daunting, fast-evolving technology is here to help.

Here are 3 ways to rethink employee engagement that inspires and aligns everyone towards a common goal:

  1. Organize regular virtual town halls: Interactive townhalls inspire a sense of community among your employees. A transparent, “all-hands” discussion format enables them to be heard. Virtual town halls can be used to give context to company goals and inspire accountability and ownership.
     
  2. Go beyond traditional sales kick offs (SKOs): Imagine a sales kickoff that wasn’t motivation squeezed into a 3-day jaunt, but an evergreen team connection with more impactful training and inspiration. A virtual SKO format allows you to feature outside speakers, and top sales leaders to show that you are investing in their growth.
     
  3. Iterate and experiment by learning from data: With every virtual event, you have the ability to derive insights from a sea of data to track employees’ engagement levels. What they looked at, who they spoke to and what led to greater participation. With such insights, you can then personalize future events for greater impact.

Did these ideas pique your interest? Want to explore how to put these ideas into action? Join us at Submerge - a series of deep-dive events featuring the latest trends and actionable advice from experts to deliver immersive virtual experiences.

Submerge: A Virtual Event Series

Increasing employee engagement
in a hybrid world
Nov. 17, 2021 | 11:00 AM PT

Register for free

PS: Hubilo recently raised $125 million in an oversubscribed Series B funding led by Alkeon Capital. Read how it will be deployed to enable events that foster meaningful human connections amongst employees, customers, and the greater community.

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HERE, hosting responsible meetings and caring for our communities are top priorities. Through its 'Focused on What Matters: Embracing Humanity and Protecting the Planet' philosophy, MGM Resorts commits to creating a more sustainable future, while striving to make an impact in the lives of employees, guests, and the communities in which it operates. Water Stewardship Efforts MGM Resorts understands the importance of using water efficiently, especially in the desert destination of Las Vegas. Conserving water has always been part of the mission, but MGM Resorts has expanded its ambition into water stewardship. In 2022, MGM Resorts President and CEO Bill Hornbuckle signed the CEO Water Mandate—a UN Global Compact initiative mobilizing business leaders to advance water stewardship. MGM Resorts International was the first gaming company to take this important step. MGM Resorts replaced 200,000 square feet of real grass with drought-tolerant landscaping in Las Vegas. MGM Resorts pledges to reduce water withdrawal intensity by 33% by 2025 and by 35% by 2030. From 2007-2021, use of more than 5.6 billion gallons of water was avoided because of conservation efforts. Caring for One Another MGM Resorts’ Food Donations Program collects and preserves unserved food from conventions held at MGM Resorts properties, then safely donates to food insecure people in the community. Since the program’s launch in 2016, more than 3.7 million meals toward a 2025 goal of 5 million meals have been donated into the community. Donations include: Unserved perishable prepared foods from events Perishable unprepared food from MGM Resorts’ kitchens Nonperishable food items from minibars and warehouses The collaboration with Southern Nevada’s primary food bank, Three Square, has developed the infrastructure needed to safely collect, transport, and store food from MGM Resorts properties in Las Vegas, reducing food waste while serving the community. Fostering Diversity and Inclusion To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all. MGM Resorts understands its responsibility to contribute to the social and economic progress of the communities in which it operates. HERE, we embrace humanity.