MyCEB Launches Professional Conference Organizer Programme; Books Three Major Events

August 19, 2012

The Malaysia Convention & Exhibition Bureau (MyCEB) is stepping up its efforts to not only ensure there are more trained professional in the event industry in the country, but also they recently have won three major event bids.

MyCEB wanted to create a dynamic and effective platform for professional conference organization, so it recently created the Professional Conference Organiser (PCO) Partner Programme or in short PPP.

The initiative aims to create a competitive environment and increase the standard of the business tourism industry in Malaysia, which will enable Malaysian conference organizers to be certified and compete internationally.

The programme is divided into two tiers with different set of criteria to be fulfilled by PCOs as a requirement before qualifying to become a PPP member. 

“Firstly, partners of both tiers are required to become member of MyCEB’s Industry Partner Programme (IPP),” said Ho Yoke Ping, General Manager, Sales & Marketing of MyCEB.

She added, “Our Tier 1 partners must be able to offer the full PCO services for international meetings with more than 5 years experience in managing international conferences of 1,000 delegates and above. Meanwhile, Tier 2 partners need to have at least 3 years experience in managing international conferences consisting of 500 delegates and more.”

Currently, three (3)  companies have successfully signed an MOU with MyCEB as members of the PPP’s Tier 1 PCO, namely Crystal Edge Sdn Bhd, Console Communications Sdn Bhd and AOS Conventions & Events Sdn Bhd.

The PCO Partner Programme aims to facilitate and create better business opportunities for partners, maximize bid convention for international conventions and develop international certification for Malaysian PCOs.

“MyCEB believes that our local partners have what it takes to fulfill the global industry needs and we aim to compete on the basis of performance, innovation and productivity improvements” Ho said.

MyCEB expects at least six PCOs to qualify as members of the PPP by end of the year. Since its inception, MyCEB has launched a series of sales and marketing programmes such as the Subvention Programme, Event Support Programme and Industry Partners Programme (IPP).

Besides its new professional conference organizer programme, MyCEB has reason to celebrate more successes with three major events booking in Kuala Lumpur.

Held annually since 1969, the East Asia Regional Council of Schools Leadership Conference (ELC) 2012 will take place Nov. 1-4.

Organized by East Asia Regional Council of Schools (EARCOS), ELC facilitates communication and cooperative initiatives between and among all Member Schools involved in the Council. The conference attendees will include school board of trustee, headmasters, principals, curriculum coordinators, activities directors and admission directors.

Malaysia also is becoming an import destination to showcase emerging economies, the country also will be witnessing two more conferences in the year 2015 - the 44th International Federation of Training and Development Organizations World Conference 2015 (IFTDO) and Asia Pacific Association of Cataract and Refractive Surgeons 2015 (APACRS).

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