News

Feb 24, 2014

German exhibition organiser Messe Düsseldorf will further expand its reach in China with the launch of a new retail trade show, C-star, in Shanghai next year. The inaugural show will be held from 13th to 15th May 2015 at the Shanghai New International Expo Centre (SNIEC).

C-star is a spin-off event of the Düsseldorf-held EuroShop, and will be divided into four main… more

Feb 23, 2014

Is your event marketing strategy based on informed decisions? Is it in tune with current trends and forecasts? Tune into some recent stats reported recently by industry influencers to align your interactive and content marketing strategies with the direction in which the rest of the world is moving.

- Nearly one third of companies send press releases to promote their events. (Source: Hubspot)
Strategy: Aggregate your exhibitor's press releases on your event website to enable attendees to see them on your website.

- Landing pages… more

Feb 23, 2014

After holding the last show in the Big Apple in 2009, LIGHTFAIR International will head back in 2015 to the Jacob K. Javits Convention Center of New York.

"We’re pleased to return to a renewed and refreshed Javits Center, which affords LIGHTFAIR the opportunity to continue its growth track in an environment well-equipped to serve our customers’ rapidly evolving and expanding needs," said Jeffrey L. Portman, Sr., vice chairman and president of AMC, Inc. 

Produced and managed by AMC, Inc., the show runs in an annual East-West rotation, and after… more

Feb 23, 2014

Is your event marketing strategy based on informed decisions? Is it in tune with current trends and forecasts? Tune into some recent stats reported recently by industry influencers to align your interactive and content marketing strategies with the direction in which the rest of the world is moving.

- Nearly one third of companies send press releases to promote their events. (Source: Hubspot)
Strategy: Aggregate your exhibitor's press releases on your event website to enable attendees to see them on your website.

- Landing pages… more

Feb 23, 2014

The overall health of the trade show industry received a huge boost in the fourth quarter, according to the Center for Exhibition Industry Research’s Index.

The fourth quarter of last year ended on a high note, with an uptick of 3 percent, compared with the much smaller .04 percent growth in the third quarter of 2013 and 0.7 percent growth recorded in the fourth quarter of 2012.

Q4 2013 also marks the 14th straight quarter of increases in the trade show industry. In more good news, the latest results also outperformed GDP, which saw 2.7 percent growth in… more

Feb 19, 2014

Trade Show News Network is thrilled to unveil the TSNN Trade Show Venue Directory (http://venuedirectory.tsnn.com/), with more than 400 exhibit halls, convention centers and other facilities with exhibit space listed. 

Complimentary to all users, the TSNN Trade Show Venue Directory is a comprehensive guide that is designed to assist trade show organizers, meetings and event planners to find the perfect venue for their events. 

“Congratulations to TSNN and the launch of their new venue directory,” said David… more

Feb 19, 2014

Ice storms, clogged highways, a closed airport and all around chaotic weather last week in Atlanta didn’t stop people from making their way to the biannual Atlanta Shoe Market, held Feb. 13-15 event at the Cobb Galleria.

In order to accommodate the approaching weather situation and getting buyers on the floor despite it all, the Cobb Galleria and Southeastern Shoe Travelers Association, who have co-hosted the event for 19 years, opened the doors three days prior to the show opening to accommodate early arrivals, including buyers from Belk, Tops and many others.

more

Feb 18, 2014

Partnering with several of the city’s economic development and marketing organizations, the Philadelphia Convention & Visitors Bureau recently launched a new business attraction co-op marketing campaign for Philadelphia – PHL: Here For The Making (www.discoverPHL.com/makeitPHL).

The campaign’s tagline says it all: “Whether you’re looking to create successful convention, a game-changing venture, an important move, or just an unforgettable experience, make it right here in… more

Feb 17, 2014

U.K.-based Tarsus Group has had a busy few weeks with launches and acquisitions in several different markets, with the latest being the launch of the International Automotive Aftermarket and Tuning Fair (AAITF) brand into Turkey.

The brand originated in China, where Tarsus bought an existing show and since planned launched in Bangkok, December 2014, and Indonesia, May 2014.

The new show in Turkey, Istanbul AAITF, will be held June 11-13, 2015.

“We are very excited by this opportunity to bring a major global brand like AAITF into Turkey’s dynamic… more

Feb 17, 2014

In an effort to expand collaborations in China, the International Association of Exhibitions and Events™ (IAEE) signed a cooperation agreement Jan. 10 with the China Council for the Promotion of International Trade (CCPIT) Chengdu Sub-council at the annual CEFCO event held in Wuxi, China.

The strategic agreement encourages participation in exhibitions and events in Chengdu and fosters continued goodwill throughout China.



"IAEE is the largest international association representing the exhibitions and events industry in the world, with more than 8,… more