News
Feb 23, 2014
Is your event marketing strategy based on informed decisions? Is it in tune with current trends and forecasts? Tune into some recent stats reported recently by industry influencers to align your interactive and content marketing strategies with the direction in which the rest of the world is moving.
- Nearly one third of companies send press releases to promote their events. (Source: Hubspot)
Strategy: Aggregate your exhibitor's press releases on your event website to enable attendees to see them on your website.
- Landing pages that included videos see an 86% increase in conversions. (… more
Feb 19, 2014
Trade Show News Network is thrilled to unveil the TSNN Trade Show Venue Directory (http://venuedirectory.tsnn.com/), with more than 400 exhibit halls, convention centers and other facilities with exhibit space listed.
Complimentary to all users, the TSNN Trade Show Venue Directory is a comprehensive guide that is designed to assist trade show organizers, meetings and event planners to find the perfect venue for their events.
“Congratulations to TSNN and the launch of their new venue directory,” said David DuBois, president and CEO of the International Association of… more
Feb 19, 2014
Ice storms, clogged highways, a closed airport and all around chaotic weather last week in Atlanta didn’t stop people from making their way to the biannual Atlanta Shoe Market, held Feb. 13-15 event at the Cobb Galleria.
In order to accommodate the approaching weather situation and getting buyers on the floor despite it all, the Cobb Galleria and Southeastern Shoe Travelers Association, who have co-hosted the event for 19 years, opened the doors three days prior to the show opening to accommodate early arrivals, including buyers from Belk, Tops and many others.
Exhibitors reported… more
Feb 18, 2014
Partnering with several of the city’s economic development and marketing organizations, the Philadelphia Convention & Visitors Bureau recently launched a new business attraction co-op marketing campaign for Philadelphia – PHL: Here For The Making (www.discoverPHL.com/makeitPHL).
The campaign’s tagline says it all: “Whether you’re looking to create successful convention, a game-changing venture, an important move, or just an unforgettable experience, make it right here in Philadelphia.”
The PHLCVB joined forces with the Greater Philadelphia Chamber of… more
Feb 17, 2014
International Carwash Association Unveils New Show in Amsterdam
The International Carwash Association, which represents car wash professionals, will launch Car Wash Europe Oct. 5-7 at the RAI Exhibition Center in Amsterdam, The Netherlands.
The new event will held every other year and serve car wash operators and suppliers in the European market.
“We’re incredibly excited to be launching Car Wash Show Europe,” said ICA CEO Eric Wulf.
He added, “While there are … more
Feb 17, 2014
Meeting Professionals International released the first edition of its new Meetings OutlookTM, a quarterly report offering a unique perspective on the future of the meeting and event industry with information provided by more than 5,000 MPI members, including 700 senior meeting professionals on MPI's Business Research Panel.
The report covers new trends, as well as innovations on the horizon and replaces the bi-monthly Business Barometer previously published by MPI.
Meetings Outlook is available for free for both MPI members and non-members, making it more accessible to the broader… more
Feb 17, 2014
U.K.-based Tarsus Group has had a busy few weeks with launches and acquisitions in several different markets, with the latest being the launch of the International Automotive Aftermarket and Tuning Fair (AAITF) brand into Turkey.
The brand originated in China, where Tarsus bought an existing show and since planned launched in Bangkok, December 2014, and Indonesia, May 2014.
The new show in Turkey, Istanbul AAITF, will be held June 11-13, 2015.
“We are very excited by this opportunity to bring a major global brand like AAITF into Turkey’s dynamic automotive aftermarket sector,… more
Feb 17, 2014
In an effort to expand collaborations in China, the International Association of Exhibitions and Events™ (IAEE) signed a cooperation agreement Jan. 10 with the China Council for the Promotion of International Trade (CCPIT) Chengdu Sub-council at the annual CEFCO event held in Wuxi, China.
The strategic agreement encourages participation in exhibitions and events in Chengdu and fosters continued goodwill throughout China.
"IAEE is the largest international association representing the exhibitions and events industry in the world, with more than 8,000 members,” said Mu Tao… more
Feb 16, 2014
The 2014 MD&M West show brought together more than 35,000 attendees and exhibitors interacting with more than 2,100 exhibits on an impressive 305,000 square feet of showfloor space.
“We have seen not only an increase in repeat visitors from last year, but also many visitors coming for more than just one day,” said Roger Burg, vice president/Design & Manufacturing Portfolio Director at UBM Canon.
He added, “We have been diligent in creating a conference environment that focuses on not only the attendee/exhibitor interaction, but also quality networking and… more
Feb 16, 2014
The Wilmington Convention Center, the largest convention center on the North Carolina coast, launched a brand new Web site, www.businessmadecasual.com.
The highlight of the new site is a virtual 360° tour that takes meeting and convention planners on a digital journey of the center’s venues and amenities.
The virtual tour gives users the ability to start with an overview map of the entire facility and to then take a closer look at specific interior and exterior meeting spaces, as well as areas surrounding the waterfront building.
Specific images in the virtual tour include shots of… more
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.