News

Dec 18, 2018
A team of hospitality students from Kansas State University in Kansas won PCMA’s inaugural Business Events Industry Student Challenge for proposing how to protect personal data of people attending business events. Members of the winning team were Brooks Hetle, Bailey Brown, Andie Contreras, Tia Gamble and Cameryn Rasmussen. They were advised by Kristin Malek, an assistant professor of hospitality management.  Nearly two dozen collegiate teams from across the United States submitted proposals for the competition, which tested student knowledge and understanding of issues and trends… more
Dec 18, 2018
The Association for Women in Events (AWE) has opened registration for its premiere women’s leadership event: ELEVATE!. The event is powered by AWE and is sponsored by Hilton and the Conrad Washington DC. The event will be hosted March 7 from 8 a.m. to 5 p.m. and a networking reception will follow from 5 to 7 p.m. The event will include: ● Disruptive, compelling sessions with women in business and politics. ● Networking opportunities with women and men who are making a difference in the industry. ● World-class speakers and leaders who are changing the dialogue around how women do… more
Dec 18, 2018
Creating tension should be a key factor in developing compelling business events, said bestselling author and Marketing Hall of Fame honoree, Seth Godin. Tension, he added, contributes to the fear of missing out, and that can create the buzz that helps make business events successful. Godin will take participants at 2019 PCMA Convening Leaders on a journey that will have them wonder whether their events would be missed if they were gone. His session, "You Can't Be Seen Until You Learn to See", is the first keynote address for Convening Leaders, taking place Jan. 6-9 at the David L.… more
Dec 16, 2018
The trade show industry mergers and acquisitions market shows no signs of slowing down any time soon, as several more deals were made in just the past month. Gemspring Capital, a middle-market private equity firm, is pleased to announce an affiliate has acquired the assets of Bobit Business Media, which includes shows such as BusCon, the International Car Rental Show and the Government Fleet Conference & Expo. Founded by Ed Bobit in 1961 and family-owned and operated since inception, Bobit provides a suite of digital media and marketing solutions, events and print media. The company… more
Dec 14, 2018
The International Association of Exhibitions and Events (IAEE) has elected Thomas Cindric as its incoming Board of Directors Chairperson for 2019. In this role, Cindric will focus on the changing trade show model, increasing IAEE’s global presence and the expansion of IAEE’s CEM Learning Program and Women’s Initiatives, a vision he discussed during the Annual Networking Luncheon and Awards Presentation held Dec. 13 at Expo! Expo! IAEE’s Annual Meeting & Exhibition 2018 in New Orleans. “It is an exciting time, not only for IAEE, but the entire exhibitions and events industry,” Cindric… more
Dec 13, 2018
Hannover Fairs USA (HFUSA) and Deutsche Messe are gearing up to launch Digital Industry USA (DIG/IN USA), a biennial Industrial Internet of Things (IIoT) trade show focused on smart factory innovation and implementation. As a complement to HANNOVER MESSE USA in the odd-years, the new event will debut Sept. 10-12 at the newly renovated Kentucky International Convention Center in Louisville, Ky. Designed to be at the forefront of showcasing innovations in the factory of the future, DIG/IN USA will present the world’s top industrial technology and automation companies providing solutions,… more
Dec 13, 2018
Merriam-Webster defines the snowball effect as a situation in which one action or event causes many other similar actions or events. And that is exactly what event tech startup snöball (with a lowercase “s”) is designed to do for word-of-mouth, or influencer, marketing. Snöballhelps event organizers harness the power of influencer marketing and put it to use for their events. With snöball, planners can empower all their constituents, or micro-influencers, to raise awareness of an event in a personal — and therefore more meaningful — manner.  The brainchild of industry veteran Rachel Stephan… more
Dec 12, 2018
The North American Commercial Vehicle Show (NACV Show), a biennial B2B trucking industry trade show designed for commercial vehicle fleet owners, managers and decision-makers, is getting ready to grow its expo space and expand its offerings when it returns to Atlanta for its second edition next fall. Set for Oct. 28-31 at the Georgia World Congress Center, the NACV Show will cover 530,000 square feet of net exhibition space in 2019, a 43 percent spike from 370,000 sq. ft. when the event made its debut there in 2017.  According to show officials, the 2019 show will not only span the GWCC’s… more
Dec 11, 2018
Leaving a destination better than one found it isn’t just a theme that’s been resonating with many events lately – it’s been inspiring some convention and visitors bureaus to do their part, too. Case in point is the Barcelona Convention Bureau (BCB), which teamed up with 13 of its partners for a Volunteer Day consisting of a full-day park clean up at Bryce Canyon National Park in Utah prior to IMEX America, held last October in Las Vegas. With corporate social responsibility (CSR) initiatives a top priority for BCB and its partners, the activity was created to showcase BCB’s CSR initiative… more
Dec 11, 2018
Houston First Corporation (HFC) is continuing to reinvigorate Houston’s convention center campus and the city’s Downtown area with its latest public art installation, LOOP.  A cross between a music box, a zoetrope and a railway handcar, LOOP is a retro-futuristic machine that spans more than six feet in diameter and creates animated fairy-tale loops.  Through the combined efforts of visitors working the hand lever, the image cylinder spins and lights up, creating the illusion of motion in the drawings. “The artistry and creativity of LOOP elevate the Downtown Houston visitor experience,”… more