Craig Sukenic is Vice President of Sales for SmartSource Computer & Audio Visual Rentals. Sukenic is responsible for advancing the company’s strategic sales goals, including driving increased sales and broader partner relationships within SmartSource’s key target markets of conferences, events, trade shows and business solutions.
Personalization is one of those terms event organizers are hearing more often. It makes sense to personalize attendee experiences, for example. Exhibition and conference-goers want to be acknowledged and understood. However, there are other reasons to customize the way that customers consume an event. Event technology can make the job easier. Delivering a Personal Experience