News

Jul 20, 2018
Puerto Rico’s newly established destination marketing organization has been officially dubbed Discover Puerto Rico.  Established July 1, the new DMO will be responsible for all global marketing, sales and promotion of Puerto Rico as a premier destination for leisure and business travelers.  Brad Dean, CEO of Discover Puerto Rico unveiled the entity's new name during the Destinations International Annual Convention, a yearly gathering that attracts more than 1,600 destination marketing and management professionals from across the globe, held July 10-13 at the Anaheim Convention Center in… more
Jul 20, 2018
Event and conference mobile app developer, Eventbase, has raised $8.56 million in funding from Madrona Venture Group and the BC Tech Fund. The Vancouver-based tech company has also received additional financing from Silicon Valley Bank and Espresso Capital and has raised a total of more than $19 million to date. Founded in 2009 and formerly known as Xomo, Eventbase has worked with major companies including Microsoft, IBM, Cisco and Salesforce, and was named the three-time Gold Winner for “Best Event App” at the 2017 Experience Design & Technology Awards. “Eventbase has taken tremendous… more
Jul 19, 2018
On July 16, Caesars Entertainment Corporation broke ground on its newest development: the CAESARS FORUM Las Vegas conference center. Slated to open in 2020, it will feature 550,000 square feet of flexible meeting, event and convention space. As the emcee for the ground-breaking ceremony, Roger Dow, president and CEO of U.S. Travel Association and long-time meetings industry veteran, spoke about how when he was first starting in the industry, the meetings market was an afterthought for Las Vegas. Forty years later, the city is now the leading destination for meetings within the U.S.   … more
Jul 18, 2018
UFI, the Global Association for the Exhibition Industry, has released the latest edition of its flagship Global Barometer research, taking the pulse of the industry. One of the key findings: for the first time in the past 10 years, all four global regions have reported a positive turnover development simultaneously. In terms of operating profit, most companies maintained a good level of performance in 2017, and more than 40 percent of companies from all regions declared an increase of more than 10 percent, compared with 2016. However, the prospects for 2018 are currently lower globally… more
Jul 18, 2018
It goes without saying that trade shows can be frontiers of innovation and creativity, an incredible forum for viewing what industries are developing as the next best products or ideas. In only a matter of days, a leading trade show can display hundreds or even thousands of products, services and ideas in front of a global audience.  Yet all this added exposure on the showfloor can also serve as a catalyst for intellectual property disputes, including over trademarks, copyrights, trade secrets and patents on developing inventions and designs. So, what can exhibiting companies do to protect… more
Jul 17, 2018
The Center for Exhibition Industry Research (CEIR) has released the fourth and final report in its new “How to Grow Attendance” series for event attendee marketers. By uncovering attendee marketer commitments to improve existing approaches and evolve with fast-changing marketing norms, Report Four: Plans on Where to Improve Approach in Near-term Future offers a look at the most popular marketing approaches and the characteristics that are tied to success in attendee growth. “This is the last report in the series,” explained Nancy Drapeau, CEIR senior research director. “It provides… more
Jul 13, 2018
As the sun rose over the Detroit River on the morning of May 23, employees, event attendees and members of the Detroit community helped jump-start Cobo Center’s 2018 community engagement series, Cobo Cares, with “Sunrise Riverfront Yoga,” held on the outdoor terrace of Cobo’s Grand Riverview Ballroom. Launched in 2017 as part of Cobo’s commitment to social responsibility and sustainability, Cobo Cares offers free exercise, networking and community engagement opportunities for the local downtown community, facility employees and onsite event attendees. Ongoing during the spring, summer and… more
Jul 12, 2018
The Meetings Mean Business Coalition (MMBC) is working to reinforce the value of face-to-face meetings by reframing its Worth Meeting About campaign during the 2018 midterm election cycle.  Continuing the success of the campaign, the coalition will highlight numerous ways that candidates rely on face-to-face meetings to connect with constituents as well as inform, persuade and recruit supporters, including talking to voters one-on-one, participating in town hall discussions, canvassing neighborhoods, hosting fundraising events or participating in onstage debates with their political… more
Jul 12, 2018
Mexico City will soon have its very own fan event for comics, pop culture, cosplay, anime, K-Pop, gaming and entertainment. Set to debut March 21-24 at the Pepsi Center, WTC, the inaugural Mexico City Comic Con will offer Latin American fans a plethora of features to get excited about, including 200 exhibits, original content with creators, publishers and authors in several tracks of programming, and entertainment including Q&A sessions, live bands and pavilions with interactive activities such as RPG play, card gaming tournaments, video gaming and anime content. Produced in… more
Jul 11, 2018
The Malaysia International Trade & Exhibition Center (MITEC) embarked on a move to delivering a whole new level of convenience with the recently launched Event Management and Coordination platform beyond what spreadsheets could offer. Powered by Ungerboeck, the software for venues offers a full-featured purpose-built Customer Relationship Management (CRM), sales, event and financial system to streamline, simplify and enhance the overall client experience by creating a centralized location for all event documentation. Mala Dorasamy, director of Marketing and Sales who is also the project… more