MMBC
Jan 22, 2020
At PCMA’s Convening Leaders Conference in San Francisco earlier this month, the Meetings Mean Business Coalition announced its 2020 plans to promote the value of face-to-face meetings, as well as to safeguard the industry from financial and reputational threats.  MMBC’s co-chairs — Trina Camacho-London, vice president of global group sales at Hyatt Hotels Corporation, and Fred Dixon, president and CEO of NYC & Company — shared the below plans detailing the organization’s approach to advocacy, engagement and continued growth. These were the five main focus areas:   1. Leveraging the… more
Jan 21, 2020
Curious about the new Caesars Forum, Las Vegas’ major new conference center, opening this spring? You won’t have to travel to the Strip to see it—at least not right away. Caesars Entertainment will launch a country-wide tour called “All Roads Lead to Caesars Forum,” beginning next month. Starting Feb. 11, the five-week tour will make stops in 14 U.S. cities and offer pop-up Caesars Forum brand experiences. The goal is to give meeting and event planners a glimpse into the 550,000-square-foot conference center, which officially opens March 18. "This tour gives our team a monumental way to… more
Jan 16, 2020
Are you using the latest marketing tactics to promote your event? Are you sure? Is print finally, officially dead or still practical? What about email? Where’s the line between too much or too little communication? Successful event marketing can be a rapidly moving target, so let’s kick off the new year (and a new decade!) by discussing the latest opportunities to reach and connect with your audiences.   Join us on Wednesday, Jan. 22 at 1 p.m. ET, when Elizabeth Johnson, principal of glee Content Marketing, will lead a discussion about the latest event marketing tools, strategies and more by… more
Jan 15, 2020
MGM Growth Properties and Blackstone Real Estate Income Trust today announced that MGP and BREIT have entered into a definitive agreement to form a new joint venture to acquire the Las Vegas real estate assets of the MGM Grand and Mandalay Bay for $4.6 billion. In addition, BREIT will purchase $150 million in MGP Class A shares. MGP will own 50.1% of the joint venture, and BREIT will own 49.9%.  At closing, MGM Resorts International will enter into a long-term triple net master lease for both properties and provide a full corporate guarantee of rent payments. MGM Resorts will continue to… more
Jan 15, 2020
The Expo Group, an Irving, Texas-based exhibitions and events partner that invests in growth, today acquired Orlando-based Allied Convention Service, commonly known as Brede/Allied. The move gives The Expo Group an expanded footprint in the Southeast and deeper operations to better serve its clients, according to company officials. “This acquisition expands The Expo Group’s service capabilities in an important region and brings together the top personnel in this business,” said Randy Pekowski, president and chief operating officer for the company. “This is an extenuation of our long-term… more
CES 2020
Jan 15, 2020
Bendable laptop screens, 5G connectivity and a Mercedes straight out of Avatar were only some of the highlights at CES 2020 that took place Jan. 7-10 in Las Vegas. The 54th annual show attracted around 180,000 attendees and showcased the latest in tech from 4,400 exhibitors across more than 2.9 million square feet at the Las Vegas Convention Center, Sands Expo and several Las Vegas hotels. Already the largest show in the U.S. (and the top show on TSNN’s Top Trade Show List), CES will have room to grow next year with the addition of the new West Hall at the Las Vegas Convention Center. “The… more
Jan 13, 2020
Will you take TSNN’s new Top 250 Trade Show Dashboard for a spin and provide us with valuable feedback in the process? In a trade show industry first, TSNN, in partnership with data analytics company Bear Analytics, has teamed up to unveil a five-year dynamic dashboard of the TSNN Top 250 Trade Show List metrics. Analyzing more than 1,200 trade shows that represent 18 million attendees, 982,857 exhibiting companies and more than 336 million net square feet, this complementary dashboard allows users to search data on all of the listed shows.  Did we get it right? Try out the TSNN Top 250… more
Jan 08, 2020
The Corporate Event Marketing Association and PCMA are partnering to extend the reach and membership of their respective organizations. The two groups announced on Jan. 6 at PCMA Convening Leaders that they will work together to develop and share educational programming and content. PCMA President and CEO Sherrif Karamat says that the main goal of the alliance is to elevate the education for both organizations. “PCMA has a commitment to bringing its members access to leading edge education and content that helps them deliver economic and social transformation through business events,” said… more
2020 trends
Jan 08, 2020
What lies ahead for 2020 and the new decade? We talked with a few experts to find out. Take a look at their 2020 trend predictions below. Then, connect with us on Twitter to let us know your take! Trade Shows Arjun Chakravarti, senior vice president of analytics and insights at GES, predicts the following: Measuring and selling experiential sponsorships. Although traditional sponsorship activities will remain a core part of the brand portfolio at trade shows, brands need to return to the C-suite with ROI metrics of shows. Sponsorship opportunities that measurably impact brand perceptions… more
Jan 06, 2020
The Vision Council and Reed Exhibitions are gearing up to present a reimagined Vision Expo, the bi-annual trade show and conference for ophthalmic professionals, next year. New features such as curated neighborhoods, creative and interactive exhibit spaces, and refreshed branding (its new show tagline is “The Future, Clearly”) are a few of the fresh concepts that will debut at Vision Expo East 2020, set for March 26-29 at Javits Center in New York City.  As the largest optical event in the U.S., Vision Expo expects to welcome approximately 5,000 optometrists, opticians, practice staff and… more