Dave Sarro is the president and founder of Promo Direct, which was founded in 1991 in Henderson, Nevada, and offers customized promotional products to business professionals across many industries.

Partner Voices

Personalization is one of those terms event organizers are hearing more often. It makes sense to personalize attendee experiences, for example. Exhibition and conference-goers want to be acknowledged and understood. However, there are other reasons to customize the way that customers consume an event. Event technology can make the job easier.   Delivering a Personal Experience