Jenny Wang is an associate strategist at FreemanXP, where she works on portfolio planning, research strategies, and brand messaging to help her clients reach success. 

Partner Voices

Personalization is one of those terms event organizers are hearing more often. It makes sense to personalize attendee experiences, for example. Exhibition and conference-goers want to be acknowledged and understood. However, there are other reasons to customize the way that customers consume an event. Event technology can make the job easier.   Delivering a Personal Experience