Jessica Fritsche is the Content Marketing Director at Freeman. She is a seasoned journalist and marketer with a passion for technology, innovation, trendspotting and inspiring thought leadership.
Business success — you may think it’s all about the bottom line, but savvy CEOs like those at Apple, Starbucks and IKEA know otherwise. Although profits play a big role, it’s also important for companies to be socially responsible by considering their impact on the environment, their local economy and their customers. One way that companies can practice corporate social responsibility (CSR) is by incorporating it into company events.