Lauren Berbarian is the Events Specialist with EMC Outdoor. With over a decade of experience supporting events and trade shows, Lauren has coordinated programs of all shapes and sizes including grassroots nonprofit events, international product launches, road shows, trade shows and multi-platform OOH campaigns.
Business success — you may think it’s all about the bottom line, but savvy CEOs like those at Apple, Starbucks and IKEA know otherwise. Although profits play a big role, it’s also important for companies to be socially responsible by considering their impact on the environment, their local economy and their customers. One way that companies can practice corporate social responsibility (CSR) is by incorporating it into company events.