Sally McComic is the Marketing Director for GES and oversees the production of GES’ booth experience at various industry events. She has a broad history of developing and implementing comprehensive marketing plans and strategies for a variety of organizations across markets.

Partner Voices

Business success — you may think it’s all about the bottom line, but savvy CEOs like those at Apple, Starbucks and IKEA know otherwise. Although profits play a big role, it’s also important for companies to be socially responsible by considering their impact on the environment, their local economy and their customers. One way that companies can practice corporate social responsibility (CSR) is by incorporating it into company events.