SMG Tapped to Manage, Run North American Sales for New Massive Shenzhen, China-based Venue

October 14, 2017

Convention and entertainment venue management SMG unveiled at a press conference during IMEX America this week in Las Vegas that they will launch North American sales for the Shenzhen (China) World Exhibition & Convention Center.

The company was selected to manage the new venue, which will become one of the largest exhibition and convention centers in the world.

Besides announcing the sales and management news, SMG also is celebrating its 4oth Anniversary this year.

“I couldn’t be more excited about celebrating with Shenzhen,” said Gregg Caren, SMG’s executive vice president of convention and exhibition centers.

Shenzhen World joins SMG’s network of landmark venues, including Moscone Center in San Francisco, McCormick Place in Chicago and Enercare Centre in Toronto.

The expansion into China is a significant achievement in SMG’s 40-year history.

“This new venture in Shenzhen is a great way to celebrate our 40th anniversary,” Caren said. “We look forward to further international growth and success that reflects the unique combination of resources, relationships and expertise we have developed throughout our history.”

With Shenzhen World, SMG plants a major flag in China’s growing trade show market. The design of the venue calls for 4.3 million square feet of exhibition space and another 500,000 square feet of flexible convention and meeting space in Phase 1.

An additional 1 million square feet of exhibition space will be built in Phase 2. Shenzhen World will be about twice the size of McCormick Place, the largest exhibition and meeting facility in North America.

Located in China’s “Silicon Valley” with easy access to Hong Kong and Macao, the fast-track project is under construction with 30,000 workers on-site.

The first phase is targeted for completion in 2019.

“We are excited to work with SMG to build Shenzhen World Exhibition & Convention Center into a global venue benchmark,” said Sun Chengming, chairman of China Merchants Shekou Holdings (CMSK), the project’s co-developer along with OCT Group. Shenzhen World joins SMG’s global network of more than 75 convention, exhibition and conference centers that each year host more than 30 million people.

Add new comment

Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.