5 Gamification Examples to Enhance Engagement at Virtual Events

August 12, 2021

Gamification is like events on steroids. It gives attendees a sense of achievement, triggers strong emotions of happiness and excitement, and gives your event the much-needed engagement muscle.

Want your virtual events and conferences to feel more like fun and less like work? Here are 5 gamification examples to ease your attendees into an immersive experience.

  1. Have an engagement leaderboard: Leaderboards at virtual events are a reflection of attendee engagement with the platform, event, and other attendees. Introducing such a leaderboard to your virtual event is a great way of promoting meaningful conversations and ensuring attendees remain actively engaged across the span of the event.
  2. Organize networking games: Games are a perfect way to break the ice and facilitate networking at your virtual event. It would be best to have these games during networking breaks or at the beginning of your event. This helps drive more engagement and kills the monotonous “webinar” vibe. While the sky is your limit, some games to try are Bingo, Atlas, and Name the character.


  1. Encourage participation in chat and Q&A: In virtual events, attendees try to look for opportunities to interact with speakers and panelists. Incentivize this need for interaction by encouraging active participation. Keep asking attendees questions, they can respond to in the chat window. Keep reminding them of the option to post their questions for the speaker in the Q&A section.
  2. Reward social media mentions: Creating a buzz on social media requires significant time and resources. Gamifying this task can help you amplify the volume of conversation and mentions about your event on social media. Take this up a notch by doubling the attendee reward points for every five social media mentions on one platform.
  3. Gamify virtual booth participation: Virtual booths are those sections of the event where attendees, sponsors, exhibitors, and organizers can interact with each other. Rewarding attendees with bonus points for virtual booth participation can amplify the virtual event experience by many folds.

Gamify the event in a way that motivates attendees to engage, interact, and enjoy the event. When attendees leave the event feeling happy and satisfied they are more likely to become your biggest cheerleader and help you realize your larger goals.

Want to explore all the interactive features from Hubilo’s Engagement Cloud? Book a 1-1 demo of the platform

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Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact