C2 Melbourne Cancelled as Creator Suddenly Steps Down
C2 Melbourne was originally planned to be held from 17th to 19th October 2018, at Melbourne Convention and Exhibition Centre (MCEC). The event was eventually cancelled following the sudden departure of the event creator and C2’s CEO Asia-Pacific Martin Enault.
It is reported that Enault has cited health reason for his decision. According to the event venue, MCEC, they have invested a lot of marketing capital into the event and it is expected to attract some 2,500 participants. C2 Melbourne has been promoted in various international trade shows recently and Melbourne Convention Bureau (MCB) also supported the event.
Karen Bolinger, chief executive of MCB, said, “The decision to enter into a relationship with C2 was all about being brave, innovative and trying new things… We will continue to take risks and seek out opportunities for innovation and disruption in the conference market.”