Eventbase Unveils Aruba Beacons for Wayfinding, Self-Guided Tours in HPE Discover 2016 App

June 19, 2016

Eventbase Technology, an app platform for events, deployed 1,200 Aruba proximity beacons to deliver indoor wayfinding and self-guided tours within the HPE Discover 2016 app in Las Vegas this past week. 

Leveraging Aruba’s Meridian SDK, interactive maps feature and one of the largest deployments of beacons ever at an event, the app allowed attendees to view their location on mobile devices, while indoors and receive turn-by-turn directions throughout the Sands Expo and Convention Center. 

Whether attendees were trying to find the location of their next session or a specific exhibitor, navigating the conference floor was made easier.   

The app also offered 10 self-guided audio tours that curated event highlights and gave attendees the flexibility to explore the show floor in between sessions and meetings.  Each tour contained relevant location-based content and step-by-step interactive wayfinding maps.  

“With an event of this size, there is a lot of information to digest and the grounds itself were massive,” said Jeff Sinclair, CEO and co-founder of Eventbase.  

He added, “The event app and beacons worked hand-in-hand, to help people find their way around and make it more intuitive for attendees to access the information they need.”

In addition to the wayfinding features, Eventbase’s app for Discover offered attendee networking, a LinkedIn integration, a customizable schedule based on personal preferences and areas of interest, and the ability to favorite sessions, demos and sponsors.

The annual HPE Discover event focused on how HPE and its partners can thrive in the Idea Economy by delivering innovative IT solutions that accelerate change, harness data, manage risk, enable agility and empower workforce productivity. 

Increasing customer engagement is important for HPE and through the app, Eventbase has created a platform that facilitates an engaging and personalized experiences for attendees. 

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Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact