International CES Unveiled Event Series Expands Globally
Already in London, New York and Las Vegas, the Consumer Electronics Association will expand its International CES Unveiled event series to two new locations – Paris and Tel Aviv.
The CES Unveiled event series is a ‘taste’ of the annual event in January in Las Vegas that brings together technology companies, media and key influencers.
“The events will debut global research, CES news and showcase products and technologies,” according to organizers.
Tabletop product displays and networking portions of the CES Unveiled events will offer the opportunity for media, industry analysts and members of the financial community to interact with a select group of curated exhibitors that are launching new technologies that are changing.
Debuting this year, the CES Unveiled events abroad will have dedicated showcase areas for select startup exhibitors like those found in CES’ Eureka Park TechZone, focused on startup and entrepreneur innovation.
In London, Paris, Tel Aviv and New York, executives from CEA’s market research team will deliver in-depth targeted global intelligence that identifies the level of consumer electronics (CE) market maturity, profiles ownership and purchase intention, demonstrates CE purchase drivers and deterrents and quantifies a consumer’s desire and propensity to adopt cutting edge CE technology.
Additionally, CEA president and CEO Gary Shapiro will provide insight into what to expect at the upcoming 2014 International CES, on tap Jan 7-10 at the Las Vegas Convention Center and other venues around the city.