IPPE 2019 Will Boast Largest Trade Showfloor In Its History

June 19, 2018

The 2019 International Production & Processing Expo (IPPE) appears to already be breaking its own showfloor records eight months prior to the event. 

The annual feed, meat, egg and poultry trade show, which is scheduled for Feb. 12-14 at the Georgia World Congress Center in Atlanta, has already surpassed 560,000 square feet of exhibit space while securing more than 1,100 exhibitors booking up 92 percent of the expo floor.

The 2018 edition of IPPE attracted 30,678 attendees and 1,218 exhibitors spanning more than 521,000 square feet of expo space. 

“We are pleased that our decision to go to all three halls of the Georgia World Congress Center has been beneficial in accommodating the increased demand for additional space needed for new and existing exhibitors,” said Nath Morris, executive vice president, Expo, for the U.S. Poultry & Egg Association (USPOULTRY), which is also one of the show’s sponsors.

He continued, “After two years of completely selling out buildings B and C, we decided to add a third building to accommodate the exhibit space growth and expand the show floor to include more networking hubs, interactive activity areas, new technology presentations by exhibitors and concession options.”

Exhibitors will be segmented by buildings to include specific interest areas to make it easier for attendees to not only find their way around the floor to visit their key suppliers but also not have to leave the expo for dining options and networking, Morris added.  

IPPE is a collaboration of three shows representing the entire chain of protein production and processing, including International Feed Expo, International Meat Expo and the International Poultry Expo. The event is also sponsored by the American Feed Industry Association (AFIA) and the North American Meat Institute (NAMI).

The event provides poultry, meat and feed industry professionals with a full week of education programs, events on the show floor and enhanced networking opportunities with key industry leaders, while the expo will showcase the most current technology, equipment and services used in the production and processing of feed, meat and poultry products. 

Combining the expertise from AFIA, NAMI and USPOULTRY, IPPE will also feature more than 140 hours of educational sessions focused on the latest industry issues.

IPPE ranked No. 31 on the TSNN 2017 Top U.S. Trade Shows list.


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Partner Voices

As event professionals and destinations adjust, adapt and evolve in these uncharted waters, it is imperative that substantial resources be put in place for all of the people responsible for planning and executing trade shows, expositions and conventions. An example is Mohegan Sun, which built an industry-leading, COVID-19 Resource Center with a combination of pictures from recently held successful events (the property reopened on May 1, 2020) along with several widely available and informative documents, such as an evolving operational framework: