It’s All About the User Experience

February 22, 2015

An Infographic published a couple of years ago by SITA , a leading world specialist in air transport communications and information technology, anticipated that the air passenger experience would be in for a major transformation in 2015.

With 9 out of 10 passengers wanting to see their flight status info on their personal mobile devices, the service industry has been gearing up to respond with appropriate options. This year, a majority of the airlines are offering mobile check-in and other services to passengers.  

Indeed, customer expectations are driving similar paradigm shifts across all markets, including the events industry globally. Mobile apps, kiosks and social media have accustomed users to having on-demand access to powerful features through quick and extremely user friendly interfaces, which work and sync seamlessly across any device they choose to use.

Interestingly, this phenomenon is driving new user experience innovation in a big way not just for consumer websites and mobile apps, but also B2B or enterprise software solutions. A recent blog post published on the Harvard Business Review highlights this new trend. To quote the article’s author, Jon Kolko, people in large companies are “regular people” too. As we become accustomed to smart apps and the Internet of Things in our homes, we are inevitably bringing similar expectations to our workplaces.

This development has an important implication for C-suite executives who are responsible for selecting the enterprise software solutions to be used by their teams. When evaluating a new system for their organization, they should focus not just on the depth of features but also on whether it supports a fast and accessible user experience for all their team members.

Needless to say, a happy and productive team, especially when out in the field, is sure to deliver much better customer service to your attendees, exhibitors, speakers and sponsors. Though the events industry, over the last few years, has recognized the importance of providing event participants with tools that they love to use, it also needs to open up more to the benefits of facilitating a richer and more pleasing user experience for its internal users.   

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Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact