Meetings Mean Business Launches Mobile App for Industry Advocacy
April 29, 2014
The Meetings Mean Business campaign - a national communications and advocacy platform that showcases the substantial value of meetings, conferences, conventions, incentive travel, trade shows and exhibitions - recently launched an industry-wide mobile app.
“It’s critically important that our industry continues to speak with one voice to communicate the value and benefits of meetings to communities, businesses and the economy,” said David Peckinpaugh, president of Maritz Travel and Co-Chair of Meetings Mean Business.
He added, “The MMB app is another significant tool to ensure that everyone, across the industry, can access important campaign materials at a moment’s notice. The app allows us to always be singing from the same song sheet.”
The app will serve as the on-the-go resource for industry leaders along with meetings and travel professionals.
Features include quick access to collateral materials, data points, editorial content, the latest industry news and other important information.
The app also will serve an additional entry point and engagement tool for industry professionals looking to get involved with the campaign. . You can find the app on both the Apples iTunes Store and the Android Google Play Store.
The MMB campaign officially was launched at during a press conference at the Professional Convention Management Association’s Convening Leaders annual meeting in January in Boston.
Other aspects of the campaign that will be in play include national outreach, an industry toolkit, grassroots marketing, positive media and stakeholder engagement.
To learn more, visit MMB at www.meetingsmeanbusiness.com
Partner Voices
Dallas already boasts 35,000 hotel rooms, award-winning global cuisine, and a walkable downtown. But we are just getting started.
Visit Dallas is thrilled to announce that the city of Dallas is doubling down with a massive new convention center and entertainment district. Featuring 800,000 square feet of exhibit area, 260,000 square feet of meeting rooms, and 170,000 square feet of ballroom. The center will connect business travelers with dining and shopping options in the popular Cedars District means more places to get down to business, and even more ways to unwind.
“Dallas is already a great meetings and conventions destination, with the accessibility of two major airports, affordable labor, and an outstanding hotel product,” said D. Bradley Kent, Visit Dallas senior vice president and chief sales officer. “The new center and Convention Center District will enhance Dallas’ competitive position and are exactly what our customers’ need and have been asking for."
What’s New – AT&T Discovery District
Located in the heart of Downtown Dallas, this new district on the AT&T corporate campus is tailor-made for groups of all sizes. It boasts a multi-sensory experience, including outdoor event space, the AT&T Theater, and multiple dining outlets including JAXON Beer Garden and The Exchange, a bustling food hall.
Hotels Coming Soon
Names like the JW Marriott (Downtown), lnterContinental Dallas (Uptown), and Hotel Swexan (Uptown) are adding luxury amenities and bountiful event spaces. The projects will debut in 2023 and beyond.
JW Marriott
This new, 15-story, 283-room hotel will open in the heart of the city’s downtown Arts District this year. The property features a 25,000-square-foot grand ballroom, as well as a spa, restaurant, lobby bar, fitness center, and a rooftop pool deck and bar.
InterContinental Dallas
Located in Cityplace Tower in Uptown, InterContinental Dallas will feature sweeping panoramic views of the Dallas skyline. Guests will enjoy spacious, high-end rooms and amenities, including more than 21,000 square feet of event space.
Hotel Swexan
Hotel Swexan, a new, 22-story luxury property, is rising in Uptown’s Harwood District and will make its mark on the Dallas skyline. Opening this year, it is a sculptural building with cantilevered upper floors, as well as a 75-foot rooftop infinity-edge swimming pool and a hidden underground lounge.
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