Messe Frankfurt Partners to Host Pavilion at Shanghai Textile Show
Exhibition organiser Messe Frankfurt and Italian furnishing fabrics show, Proposte, have announced a partnership to host a pavilion at the Intertextile Shanghai Home Textiles trade fair. The show will run from 27th to 29th August 2013 at the Shanghai New International Expo Centre (SNIEC).
The joint Proposte China Pavilion at Intertextile Shanghai is the second of such partnerships following Messe Frankfurt’s earlier collaboration with Italian organiser Milano Unica at the Intertextile Beijing fabrics expo in March this year.
Messe Frankfurt expects around 25 European fabric manufacturers to exhibit their products in the Proposte China Pavilion.
Detlef Braun, an executive board member of Messe Frankfurt, commented, “There is a growing demand for high-grade products in the Asian market. With the Proposte, we will further expand this segment at our fair in Shanghai and thus make it even more attractive for local buyers. We are convinced that all concerned will profit from this partnership and look forward to working with our Italian colleagues.”