Outdoor Retailer Teams Up with Nalgene to Reduce Single-Use Plastics

June 17, 2019

Attendees wanting to quench their thirst with bottled water at the upcoming Outdoor Retailer Summer Market will have to look elsewhere this year. The annual trade show for the outdoor recreation industry, which runs June 18-20 at Colorado Convention Center in Denver, has partnered with Nalgene to eliminate single-use plastic water bottles at the event.

The reusable water bottle manufacturer will provide the first 25,000 attendees with a 32-ounce custom Summer Market Nalgene bottle to use at 170 water refill stations located throughout the event, including in all education zones and lounges, as well as exhibitor booths. The bottles are BPA- and BPS-free, durable, leak-proof, dishwasher safe and made in the U.S. During the show, only boxed water will be made available for sale at one location in the CCC.

“Nalgene has been a great partner for Outdoor Retailer through the years, and they wanted to provide every Summer Market attendee with a bottle to give us all the opportunity to take a step to reduce our plastic footprint,” said Marisa Nicholson, OR vice president and show director.

She continued, “The bottles are perfect for everyone at Summer Market to use and reuse during the show and take with them on their next adventures.”

A division of Emerald Expositions, Outdoor Retailer runs three annual shows in Denver, including Snow Show in January, Summer Market in June and Winter Market in November. Each brings thousands of people to the sustainably minded CCC.

CCC’s food and beverage provider, Centerplate, is enthusiastic about helping the environmentally conscious show reduce its plastics consumption.

“Centerplate is always happy to work with our partner venues to make our operations more eco-friendly, and helping to bring this idea to life and divert single-use plastics from the waste stream with Outdoor Retailer and Nalgene at the Colorado Convention Center is a testament to this,” said Todd Moore, Centerplate general manager at the CCC.

Nalgene is also excited about the new partnership and will be exploring the possibility of partnering with OR on additional shows once they see how this initiative works at Summer Market, according to Nalgene officials.

The company estimates that by drinking 64 ounces of water daily from a reusable water bottle, an attendee can save 1,460 bottles from landfills on a yearly basis. If each attendee were to use their Nalgene twice a day, this partnership could eliminate the use of up to 36.5 million single-use plastic bottles in one year.

“Simple and affordable sustainability is at the core of Nalgene,” said Elissa McGee, general manager of Nalgene Outdoor, which celebrates its 70thanniversary this year. “We’re proud to be part of Outdoor Retailer’s transformation to a greener, more sustainable show.”

OR will be carrying out additional green initiatives at Summer Market. According to show officials, these include eliminating close to 200,000 square feet of aisle carpet – saving 1,200 gallons of diesel fuel from round-trip shipping and preventing 12 metric tons of carbon from entering the atmosphere – and using rental booth carpet made from up to 50 percent post-industrial fibers that is returned to the manufacturer for reuse or recycling.

In addition, OR will be partnering with Clif Bar on on-site recycling programs for the seventh year in a row as well as taking advantage of the CCC’s myriad sustainability practices.

“Outdoor Retailer is working with Honeycomb Strategies and Freeman to conduct a sustainability audit during Summer Market next week,” Nicholson explained. “The report will establish a baseline of current impact and then identify opportunities for further improvement, covering areas such as energy consumption, waste production and diversion rates, water consumption, carbon emissions, food and beverage procurement, attendee engagement and awareness.”


Don’t miss any event-related news: Sign up for our weekly e-newsletter HERE and engage with us on Twitter, Facebook, LinkedIn and Instagram!

Add new comment

Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact