Shanghai International Children Baby Maternity Industry Expo Will Draw 6,000 Buyers

June 10, 2013

UBM Asia’s 13th Shanghai International Children Baby Maternity Industry Expo (CBME China) will showcase thousands of children and baby products July 17-19 at the Shanghai New International Expo Centre.

The event will feature more than 2,100 brands in total across 138,000 square meters of exhibition space, as well as 6,000 buyers.

"CBME China 2013 will attract a record 1,400 exhibitors occupying over 138,000 square meters of exhibition space. We are glad to receive such an outstanding support from the industry," said Athena Gong , general manager, CBME.

Gong added, "By adding new facets over the years, the event has continued to attract local and international brands. The International Pavilions at CBME China have grown from two pavilions of 72 square meters in 2009 to six pavilions today, registering a 115% year-on-year growth in exhibition space. We also have seen an increased number of independent international players at CBME China this year. With our alliance with the ABC Kids Expo and other partners, more and more brands and suppliers get the opportunity to enter China market.”

One of the event's highlight is International Pavilions, where international brands from Australia, Korea, New Zealand, U.S., Spain, Taiwan and other regions are presenting products covering a range of children, baby and maternity products from healthcare items to food, strollers and toys, clothing and accessories and services.

On the occasion of its fifth year at CBME China, Austrade will organize an Australia Pavilion to introduce high-quality Australian products. Products exhibited include baby food, baby health supplements and skincare products, among others.

Brands at the show include Australian Milk Carton Company, GMP Pharmaceuticals, Ozcare, GoldRoo, Ewenique and Yellow Earth.

Korea Pavilion,supported and organized by the Korean Woman Entrepreneurs Association, also will showcase popular Korean high-quality products including organic cloth diapers, baby products, baby feeding products and many more.

In cooperation with the ABC Kids Expo, top U.S. children, baby and maternity brands and suppliers are making up the USA Pavilion. They will emphasize high-quality materials and eco-design. A number of US brands like Belly Armor by RadiaShield, Prince LionHeart , Eco Nuts, Episencial, Boogie Wipes, Belly Armor, Adiri and PLUM will be at the event.

With the increase in exhibition size, CBME China will be categorized into nine themed areas to make sourcing easier for buyers.

The areas are International Pavilions; Licensing Zone; Maternity and Baby Care Products; Baby Carriages, Car Seats and Furniture; Food and Health Care Products; Toys, Educational Products and Souvenirs; Children, Baby and Teenager Clothing, Footwear and Accessories; Maternity Clothing, Underwear and Accessories; Service Organizations and Industry Exhibitions.

CBME China is a business platform designed for children, baby and maternity product buyers, retailers, manufacturers, distributors and suppliers to meet and do business in one venue.

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