Trade Show Industry Continues to Grow 1.6 Percent in Q2 2018
September 7, 2018
The trade show industry continues to modestly grow into the second quarter of this year, according to the Center for Exhibition Industry Research.
The performance of the industry, as measured by the CEIR Total Index, posted a moderate year-over-year gain of 1.6 percent, even though it underperformed the macroeconomy.
“The growth of the exhibition industry should pick up the pace during the second half of the year as the economy remains strong despite uncertainties surrounding an escalating trade war and the political environment,” said CEIR Economist Allen Shaw, Ph.D., chief economist for Global Economic Consulting Associates.
The Government; Industrial/Heavy Machinery and Finished Business Inputs; Sporting Goods, Travel and Amusement; and Raw Materials and Science sectors all registered robust year-over-year gains.
In contrast, Financial, Legal and Real Estate and Education posted year-over-year declines.
All exhibition metrics in the second quarter posted positive year-over-year gains. Real revenues (nominal revenues adjusted for inflation) and attendees both posted the largest increase of 1.9 percent, followed by net square feet, which rose 1.8 percent, whereas exhibitors gained 0.7 percent.
Several industries have been in a secular decline including Business Services; Consumer Goods and Retail Trade; Education; and Financial, Legal and Real Estate sectors.
“Anemic growth in the number of exhibitors is in part attributable to secular downward trends evidenced in these sectors,” said CEIR CEO Cathy Breden, CMP, CAE. “Barring any other negative downward trends in the economy, and until any of these sectors stabilize, the overall growth for the industry will remain modest.”
The CEIR Event Performance Analyzer provides exhibition organizers with a tool to measure how an event is performing in its sector, as well as in the overall industry.
The CEIR Index Report provides an economic overview of the exhibition industry, including key indicators for growth. Together, these resources provide insights for developing business strategies and goals.
The annual CEIR Predict Conference, scheduled Sept. 13-14 at the MGM National Harbor, will provide exhibition professionals with insights from Chief Economist Dr. Lindsey Piegza of Stifel Fixed Income.
Dr. Piegza will help attendees understand the economic factors impacting the exhibition industry.
Partner Voices
Dallas already boasts 35,000 hotel rooms, award-winning global cuisine, and a walkable downtown. But we are just getting started.
Visit Dallas is thrilled to announce that the city of Dallas is doubling down with a massive new convention center and entertainment district. Featuring 800,000 square feet of exhibit area, 260,000 square feet of meeting rooms, and 170,000 square feet of ballroom. The center will connect business travelers with dining and shopping options in the popular Cedars District means more places to get down to business, and even more ways to unwind.
“Dallas is already a great meetings and conventions destination, with the accessibility of two major airports, affordable labor, and an outstanding hotel product,” said D. Bradley Kent, Visit Dallas senior vice president and chief sales officer. “The new center and Convention Center District will enhance Dallas’ competitive position and are exactly what our customers’ need and have been asking for."
What’s New – AT&T Discovery District
Located in the heart of Downtown Dallas, this new district on the AT&T corporate campus is tailor-made for groups of all sizes. It boasts a multi-sensory experience, including outdoor event space, the AT&T Theater, and multiple dining outlets including JAXON Beer Garden and The Exchange, a bustling food hall.
Hotels Coming Soon
Names like the JW Marriott (Downtown), lnterContinental Dallas (Uptown), and Hotel Swexan (Uptown) are adding luxury amenities and bountiful event spaces. The projects will debut in 2023 and beyond.
JW Marriott
This new, 15-story, 283-room hotel will open in the heart of the city’s downtown Arts District this year. The property features a 25,000-square-foot grand ballroom, as well as a spa, restaurant, lobby bar, fitness center, and a rooftop pool deck and bar.
InterContinental Dallas
Located in Cityplace Tower in Uptown, InterContinental Dallas will feature sweeping panoramic views of the Dallas skyline. Guests will enjoy spacious, high-end rooms and amenities, including more than 21,000 square feet of event space.
Hotel Swexan
Hotel Swexan, a new, 22-story luxury property, is rising in Uptown’s Harwood District and will make its mark on the Dallas skyline. Opening this year, it is a sculptural building with cantilevered upper floors, as well as a 75-foot rooftop infinity-edge swimming pool and a hidden underground lounge.
Add new comment