TSNN Webinar - "What Everyone Ought to Know About Effectively Using Online and Hybrid Events"
Are you considering an online or hybrid event, but not sure what initial steps to take? Join TSNN July 18 at 1 p.m. for the latest complimentary webinar - "What Everyone Ought to Know About Effectively Using Online and Hybrid Events.”
Stressed about the rapid growth of digital technology and its effect on the exhibition and meetings industry?
Discover simple and effective ways to overcome your challenges and fears, so you can easily capitalize on this rising industry trend.
Learn the top ways to prepare and stay at the forefront of the industry’s changing business landscape, and one step ahead of your competition. Whether you’re a trade show organizer or an exhibitor, you’ll leave this powerful session armed with practical tools you can easily implement, and more importantly, profit from.
Specifically you'll learn:
- Three common mistakes companies make using online and hybrid events and how to avoid them
- How to create more meaningful engagement for your target audience to encourage them to take action
- How to easily integrate “best practices” when using digital event technology
Susan Friedmann, CSP, (Certified Speaking Professional), is an internationally recognized expert and "how to" coach who has traveled the world helping companies put their best foot forward at tradeshows and events. Known as The Tradeshow Coach, Susan offers trade show training programs to increase results and focus on building better relationships with customers, prospects and advocates in the marketplace. She is a regular contributing writer to numerous professional and trade publications. A prolific author, Susan has written fifteen books including "Meeting and Event Planning for Dummies,” and her international best seller, “Riches in Niches: How to Make it BIG in a small Market.”
Michael Doyle is the founder of and executive director of Virtual Edge Institute, an industry organization dedicated to advancing the development and adoption of virtual environments and digital solutions for events, meetings and learning programs. He launched the Virtual Edge Summit, the leading hybrid event serving the industry, and is a frequent consultant to companies wanting to map virtual experiences to their portfolio of physical events. He is a 20-year veteran of trade shows, magazines and online publishing with extensive marketing, content and business development experience.