ViewPoint Interactive Solutions, Sacks Exhibits Team Up to Deliver Impactful Event Experiences
March 2, 2018
ViewPoint Interactive Solutions, creators of interactive touchscreen marketing and sales experiences, has formed a strategic relationship with Sacks Exhibits, a global provider of exhibits, events and show environments.
Announced from the floor of EXHIBITORLive in Las Vegas on Feb. 26, the collaboration is intended to help marketers deliver more captivating live experiences by combining creative engagement with advanced technology designed to excite and educate prospects.
“We had been looking to find a technology partner that could bring not only the most advanced touchscreen capabilities to our offerings but be able to create unique, niche features that are distinctive for our clients and help them in achieving a competitive advantage,” explained Michael J. Geljookian, senior account executive at Sacks Exhibits.
He continued, “ViewPoint does that and more. They can design to scale, making touchscreen solutions affordable and accessible to clients who never thought it was an option.”
Through its proprietary interactive technologies, ViewPoint offers highly customizable multimedia experiences and brand storytelling via the seamless integration of video, imagery, digital content and state-of-the-art animation.
By using ViewPoint’s virtual showcase, exhibiting companies can not only benefit from the ability to present entire product catalogs and consistent messaging at every touchpoint while collecting user analytics, but also realize significant cost savings by reducing shipping, booth space, drayage, power and printing expenses at trade shows and events.
For more than three decades, Sacks has been delivering exhibit and event programs for its wide range of clients, offering myriad exhibit and event experiences including custom exhibits, pop-up displays, tabletops, banner stands, modular exhibits and custom rental exhibits. The firm also specializes in event management, national sales meetings and experiential marketing.
“We’re excited to be working with the experts at Sacks who have an incredible, proven track record and share our desire to design experiences that are truly creative and relevant to each client’s business and their customers,” said Philip Chila, director of ViewPoint.
Partner Voices
Dallas already boasts 35,000 hotel rooms, award-winning global cuisine, and a walkable downtown. But we are just getting started.
Visit Dallas is thrilled to announce that the city of Dallas is doubling down with a massive new convention center and entertainment district. Featuring 800,000 square feet of exhibit area, 260,000 square feet of meeting rooms, and 170,000 square feet of ballroom. The center will connect business travelers with dining and shopping options in the popular Cedars District means more places to get down to business, and even more ways to unwind.
“Dallas is already a great meetings and conventions destination, with the accessibility of two major airports, affordable labor, and an outstanding hotel product,” said D. Bradley Kent, Visit Dallas senior vice president and chief sales officer. “The new center and Convention Center District will enhance Dallas’ competitive position and are exactly what our customers’ need and have been asking for."
What’s New – AT&T Discovery District
Located in the heart of Downtown Dallas, this new district on the AT&T corporate campus is tailor-made for groups of all sizes. It boasts a multi-sensory experience, including outdoor event space, the AT&T Theater, and multiple dining outlets including JAXON Beer Garden and The Exchange, a bustling food hall.
Hotels Coming Soon
Names like the JW Marriott (Downtown), lnterContinental Dallas (Uptown), and Hotel Swexan (Uptown) are adding luxury amenities and bountiful event spaces. The projects will debut in 2023 and beyond.
JW Marriott
This new, 15-story, 283-room hotel will open in the heart of the city’s downtown Arts District this year. The property features a 25,000-square-foot grand ballroom, as well as a spa, restaurant, lobby bar, fitness center, and a rooftop pool deck and bar.
InterContinental Dallas
Located in Cityplace Tower in Uptown, InterContinental Dallas will feature sweeping panoramic views of the Dallas skyline. Guests will enjoy spacious, high-end rooms and amenities, including more than 21,000 square feet of event space.
Hotel Swexan
Hotel Swexan, a new, 22-story luxury property, is rising in Uptown’s Harwood District and will make its mark on the Dallas skyline. Opening this year, it is a sculptural building with cantilevered upper floors, as well as a 75-foot rooftop infinity-edge swimming pool and a hidden underground lounge.
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