News

Mar 24, 2013
When designing your e-mail newsletters, you probably devote most of your time to the content and layout.  But, are you giving enough thought to your subject line? Research has shown that the subject line has a major impact on the open and click-through rates for e-mail communications.  Follow these simple rules for writing compelling subject lines to improve your open and click-through rates. Avoid using promotional phrases, CAPS or exclamation marks. You do not want to come off ‘salesy’, aggressive or non-authentic.  You want to gain the trust of your readers… more
Mar 24, 2013
The Global Spectrum- managed Saint Charles Convention Center in St. Charles, Mo., recently upgrading the building’s wireless technology to offer as much coverage as possible to events in the facility The state-of-the-art system is designed to accommodate large events that require numerous, simultaneous users on a variety of mobile and wireless platforms, according to center officials. The Cooperating School Districts Midwest Education Technology Conference (METC) event in February put the new system to the test. The system accommodated more than 2,500 devices during the three-day event… more
Mar 22, 2013
Timed with the American Society of Association Executive’s annual legislative fly-in for American Associations Day, held March 18-19, the organization gathered letters to deliver to Senate offices opposing a proposed amendment to H.R. 933 that would prohibit federal agencies from sending more than 25 employees to any meeting or conference held in the United States. The amendment, sponsored by Sen. Tom Coburn (R-OK), which was offered in response to reports last year of wasteful conference spending by the General Services Administration and the Department of Veterans Affairs, was… more
Mar 20, 2013
Improving expectations of sales and the position of the United States at the top of global market drove increasing exhibitor and attendee confidence at 2013 EXHIBITOR Show, the annual gathering of the trade show industry that took place March 17–21 at Mandalay Bay Resort & Casino in Las Vegas. Some 296 exhibitors presented everything from motion-activated displays to live sculpting to inflatable chairs, not to mention the latest in creative strategy and social media integration. The show attracted about 5,600 attendees and spanned approximately 67,000 square feet, up 13.5 percent… more
Mar 18, 2013
The trade show industry started off last year with strong numbers, as tracked by the Center for Exhibition Industry Research’s Index, with continued growth of 2.4 percent in the first two quarters of the year, but the third and fourth quarters saw a slowdown, with 2012 ending with overall 1.5-percent growth. The numbers missed CEIR’s initial projections of 2.9-percent year-over-year growth for 2012, compared with 2011. Even though the last two quarter’s numbers were down, they still marked 10 consecutive quarters of growth for the trade show industry. While the results… more
Mar 18, 2013
The new convention center in Nashville, Tenn., is set to open its doors with a big grand opening celebration that will feature a free concert with musician Sheryl Crow, street party and open house for the community during the May 19-20 event. “I continue to be impressed by the size and beauty of the Music City Center and encourage Nashvillians to see it for themselves during the grand opening,” said Nashville Mayor Karl Dean. He added, “There’s no doubt we are a city with momentum, and with the opening of the Music City Center in May, even more tourists and… more
Mar 17, 2013
There’s no question that people love their pets, especially taking into account the record-breaking show numbers that recently were revealed for the American Pet Products Association’s  and the Pet Industry Distributors Association’s Global Pet Expo 2013. The show, held Feb. 20-22 at Orlando’s Orange County Convention Center, attracted 5,327 buyers, a 5-percent increase, compared with last year. There also more than 3,000 new pet product launches, 964 exhibitors and 2,686 booths sold – the highest post-show numbers reported in Global Pet Expo’s nine-… more
Mar 17, 2013
The International Association of Exhibitions and Events has chosen Galen Poss, COO of dmg :: events, as the 2013 "Legend of the Industry" for this year’s IAEE Krakoff Leadership Institute, as well as recently formed a strategic partnership with the Americas Incentive, Business Travel & Meetings Exhibition, on tap June 11-13 in Chicago, to produce educational content. The IAEE Krakoff Leadership Institute, which provides professional development for a group of industry professionals who were selected by the Krakoff Leadership Institute Committee as the industry’s future leaders based on… more
Mar 17, 2013
Your event mobile app is up and running, and looks fabulous.  Now, the next big thing on your to-do list is how to spread the word about its availability and features. Here are some ideas with examples to help you build an online marketing plan to promote it amongst your event participants: Web site: Add it to the front page of your website; include links or QR Codes that link directly to the app store for downloading. Example: Semicon West Press Release: Write a press release that will catch the attention of the media representatives who will be attending your event. Ideally… more
Mar 17, 2013
Your event mobile app is up and running, and looks fabulous.  Now, the next big thing on your to-do list is how to spread the word about its availability and features. Here are some ideas with examples to help you build an online marketing plan to promote it amongst your event participants: Web site: Add it to the front page of your website; include links or QR Codes that link directly to the app store for downloading. Example: Semicon West Press Release: Write a press release that will catch the attention of the media representatives who will be attending your event. Ideally… more
Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact