Paul Wnek
Paul Wnek is a 14x Salesforce Certified B2B Solutions Architect and founder and CEO of two startups: Coalescence Cloud and ExpandAP. With nearly a decade of experience in business and finance, he can provide expert insights on CRM, ERP, PSA, payment systems, subscription billing, CPQ and other business systems topics, including enterprise software, expense management, Salesforce integration, and more.
Sukanta Pal
As a leader in the custom e-commerce space, Sukanta Pal is shaping the future of Group Bayport’s flagship brand BannerBuzz—a global e-commerce company specializing in customized promotional materials, packaging, displays, and banners—and its sister companies across markets worldwide.
Helen Sheppard
Helen Sheppard is an experienced sustainability leader who joined RX in January 2022 as Sustainability Director to lead its sustainability globally with a focus on implementing the Net Zero Carbon Events commitments. In her current role, she leads an internal Global Sustainability Council and has launched an RX Sustainability Playbook and more recently RX’s Net Zero Pathway. She is an active member of the Net Zero Carbon Events taskforce.
Brad Gillespie
Brad Gillespie is the former General Manager of Consulting for Cvent and Founder of The METHOD Project, a research and advisory firm focused on corporate meetings, events, travel, and hospitality.
Strengthening Exhibitor Relationships: 4 Ways to Boost ROI and Rebooking Rates
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Sponsored by MCI
A better exhibitor experience leads to better results for your sponsors, your attendees and your event’s long-term success
Michele Laufik
Michele Laufik is an editor, producer, and writer with expertise in lifestyle and event content, marketing copy, and headline writing.
Matthew Goodman
Matthew Goodman is a seasoned event industry professional whose career has spanned roles from trade show designer to operations director to executive producer for high-profile industry summits and expositions in New York; Chicago; Sun Valley, Idaho; Hong Kong; and Kuala Lumpur, Malaysia. He now specializes in and is available for consulting for B2C and B2B trade shows, summits, and business forums.
Key Strategies for Elevating Large-Scale Event Planning
Sponsored by MCI
Pulling off a seamless large-scale event, whether a trade show, conference or expo, requires more than just logistical prowess. Success hinges on a strategic approach that incorporates four essential pillars: structured planning, integrated technology, clear communication and meaningful engagement. From streamlining operations to maximizing attendee experience, these elements work together to create impactful events that leave a lasting impression. Here’s how to make them work for you.
Best Tips to Increase Attendee Engagement and Maximize Your Event Impact
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Sponsored by eShow
The success of any event often hinges on the level of engagement it fosters among its attendees. Today, technology is very important in managing events. Using the right tools can greatly improve the experience for attendees. Here are key tips to increase attendee engagement.
Partner Voices
MGM Resorts is committed to fostering an inclusive and diverse culture, not just among employees and guests but also within its supply chain. The company prioritizes procuring goods and services from businesses owned by minorities, women, veterans, people with disabilities, LGBTQ individuals and those facing economic disadvantages. This commitment is integral to MGM Resorts' global procurement strategy.
Through its voluntary supplier diversity program, MGM Resorts actively identifies and connects certified diverse-owned suppliers to opportunities within its supply chain. The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a strategic business imperative.
Supplier diversity isn’t just the right thing to do – it’s good for business. A diverse supply chain allows access to a broader range of perspectives and experience, helping to drive innovation, entrepreneurship and resilience, while strengthening communities. At MGM Resorts, engaging diverse suppliers ensures best-in-class experiences for guests and clients. Supplier diversity ensures a more resilient supply chain while supporting economic development in the communities in which it operates.
The impact of MGM Resorts' supplier diversity initiatives is significant. In 2023, these efforts supported over 3,500 jobs across more than 30 states, contributed over $214 million in income for diverse-owned businesses and generated more than $62 million in tax revenue. The story extends beyond the numbers – it reflects the tangible benefits brought to small and diverse-owned businesses, fostering economic empowerment in their communities.
MGM Resorts also supports the development and business skills of diverse-owned businesses through investment, mentorship and education. Through the MGM Resorts Supplier Diversity Mentorship Program, the company identifies, mentors and develops diverse-owned businesses to fill its future pipeline, while providing businesses with tools and resources to empower and uplift. Since 2017, the program has successfully graduated 105 diverse-owned businesses and is on track to achieve its goal of 150 graduates by 2025.
MGM Resorts’ commitment to supplier diversity not only enhances its business operations but also plays a crucial role in uplifting communities and fostering economic development. This approach reinforces the idea that diversity is a powerful driver of innovation and resilience, benefiting both the company and the wider community.