International Association of Fairs and Expositions

Address:
3043 E Cairo
P.O. Box 985
Springfield
Missouri
65802
USA
Organization Contact Title
Manager
Organization Contact First Name
Missy
Organization Contact Last Name
McCormack
Email
missym@fairsandexpos.com
Organization Contact Telephone
417-862-5771
Fax
417-862-0156

Partner Voices

Personalization is one of those terms event organizers are hearing more often. It makes sense to personalize attendee experiences, for example. Exhibition and conference-goers want to be acknowledged and understood. However, there are other reasons to customize the way that customers consume an event. Event technology can make the job easier.   Delivering a Personal Experience