With the events industry focused on COVID-19 recovery, discussions around the role that sustainable events play in helping to stop an even bigger long-term threat — climate change — have taken a back seat.
What doesn’t kill you makes you stronger. This is especially true when it comes to technology and the evolving landscape of omnichannel retail for brick-and-mortar retailers.
Going to ExhibitorLive, the annual gathering of trade show and event industry pros and rebranded from EXHIBITOR, is like going to a candy shop.
The IAEE Expo! Expo! Annual Meeting and Exhibition 2017 drew some great technology features to the show. This year’s event, held Nov. 28–30 at the Henry B. Gonzalez Convention Center in San Antonio, Texas, offered some very interesting technology engagement options for those in attendance.
A brand experience company and an event technology service provider recently have made key acquisitions.
When successfully executed, webinars contribute significantly to demand generation efforts and offer a valuable experience for the audience.
Event marketing is on the rebound following a nearly complete shutdown during the pandemic and its aftermath of staffing shortages, resource gaps and budget cuts.
CES, the U.S.’s largest trade show and the world’s most influential technology event, will return to
Under normal circumstances, the planning and execution of any trade show needs to be a well-oiled machine.
