Bizzabo’s Event Success Platform Surpasses $100 Million in Paid Registrations
June 27, 2018
Holistic events cloud, Bizzabo, which enables B2B events throughout the globe, has processed more than $100 million in gross paid registrations for its customers, with $47 million of the total ticket sales taking place in the past six months alone.
The company’s major growth milestone also coincides with recent news that Bizzabo has exceeded annual recurring revenue by more than 200 percent in size over the past year, demonstrating growth both in the company and the market demand for its Events Cloud, designed to manage professional events from end-to-end.
“Marketing leaders continue to recognize that professional events hold tremendous value for engaging prospective and current customers, establishing thought leadership, as well as driving revenue,” said Eran Ben-Shushan, co-founder and CEO of Bizzabo.
He continued, “More marketing dollars are going into professional events than ever before, across a wide range of industries and on a global scale. Running successful events is complex and stressful. Modern cloud-based software makes it dramatically easier to run, measure and optimize events.”
The top markets contributing to Bizzabo’s $100 million in total ticket sales include the U.S., the U.K., Australia and Canada, while the types of events that currently represent the most revenue-driving events include Conferences & Conventions at 36 percent; Meeting & Networking Events at 24 percent, followed by Classes & Workshops at 18 percent.
Since launching in 2012, Bizzabo has enabled thousands of events attended by a million event-goers spanning a wide variety of industry verticals, according to Bizzabo officials.
According to company research, technology organizations are processing the most event registration revenue at 26 percent; Services, Education and Media at 12 percent each; and Financial/Banking at 9 percent, Events at 9 percent and Non-Profits at 5 percent.
Bizzabo’s Event Success platform offers marketers the means to create rewarding face-to-face experiences through a streamlined set of tools for event marketing, analytics, automation and personalization, critical features that enable organizations to produce, measure and improve their events.
Key features enable organizers to build websites, manage event registration, sell tickets, grow communities through onsite networking, and event apps - all within a cloud-based, user-friendly platform.
To learn more about Bizzabo, go HERE.
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Partner Voices
Just when it seems like Las Vegas can’t get any bigger, brighter or more exciting for groups, MGM Resorts raises the bar again. The company continues to invest and innovate across its portfolio of Las Vegas resorts, with new attractions and upgraded experiences for attendees of all interests.
Remodeled Guest Rooms
MGM Grand is the largest single hotel in the world with over 5,000 guest rooms and an 850,000-square-foot conference center. It is home to the newly remodeled MGM Grand Studio Tower—700 reimagined guest rooms with a fun mid-century vibe. Nearby, the iconic New York-New York Las Vegas Hotel & Casino recently completed a $63M redesign and remodel of its 1,830 guest rooms and 155 suites.
Down the street, Bellagio Las Vegas is sporting renovated rooms in the Spa Tower with sunrise-inspired decor and luxurious soaking tubs in Premier King rooms after a $110-million transformation.
Reinvented Luxury Experiences
The Luxury Meetings District, made up of Bellagio Las Vegas, ARIA Resort & Casino, Vdara Hotel & Spa, The Cosmopolitan of Las Vegas, Park MGM and NoMad Las Vegas, is now more connected than ever before. A new interior walkway opened this October for a seamless attendee experience – connecting Vdara, Bellagio, and The Cosmopolitan of Las Vegas, guests can now walk from Park MGM to Bellagio in around 15 minutes.
New on the scene in the Luxury Meetings District is Cathedrale at ARIA, TAO Group’s upscale establishment specializing in exquisite French-Mediterranean cuisine offering elevated private dining experiences that opened in May.
Heralded by World’s Best 50 Restaurants, GQ and VOGUE, LPM at The Cosmopolitan of Las Vegas is opening this fall and will deliver its signature spontaneity and imaginative celebration of France’s Mediterranean cuisine, art, and culture to the unique luxury resort in impeccable fashion.
A “New Wave for Mandalay Bay
A new wave of enhancements and experiences has arrived at Mandalay Bay Resort and Casino, including Flanker Kitchen + Sports Bar, an 8,445-square-foot restaurant that opened this June, perfect for pre- and post-game eats and drinks. Event planner’s favorite, Chef Michael Mina’s StripSteak, received a full renovation and now includes one of the largest private dining rooms on The Strip. Retro by Voltaggio debuts a one-year residency with a fun take on pop culture of the 80s and 90s with classic American dishes. An exciting addition planned for 2024 is Swingers, a 40,000-square-foot oasis of street food, miniature golf and art at Mandalay Bay.
Most exciting for meeting planners, the 2.1 million-square-foot Mandalay Bay Convention Center is undergoing a complete refresh, with lightened space, added eye-catching art, and improved technology infrastructure for even more flexible space. Energy-efficient digital signage now leads the way with faster internet speeds and new AV options.
From renovated guest rooms and meeting spaces to celebrated dining options and dedicated teams, MGM Resorts is dedicated to delivering exceptional and innovative meeting experiences.
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