Freeman Adds Event Tech Directory to Fuzion by Freeman Ecosystem

September 24, 2019

In an effort to solve the industry-wide challenges of digital event tool integration, in 2017 Freeman launched Fuzion by Freeman. The open product ecosystem is designed to give event managers the ability to choose and integrate the best-of-breed software solutions that work best for their programs. 

Establishing a common language that allows multiple software tools to talk to one another results in a more unified, meaningful view of events along with improved analytics, according to Freeman officials.

Now, to further improve and simplify the event technology selection process, Freeman has added a Fuzion event tech directory. The new directory allows customers to quickly find relevant providers within the network of more than 120 Fuzion partners.

“When putting on an event, especially one rich with technology, integration can become a major challenge,” said Danielle Puceta, Freeman’s senior vice president – digital. “With so many components contributing to an overall live experience, you can quickly find yourself working with more than a dozen different vendors to produce a single event.”

Puceta cited examples of the types of tools that benefit from integration: registration, floor plan management, mobile app development, lead retrieval, digital signage and social media, to name a few. The Fuzion partner network consists of companies that deliver tools and systems to help event planners and marketers manage all of these areas and more.

“Fuzion seamlessly integrates all of these event technologies to create a simpler, more cohesive event experience for planners,” she explained. “This simplicity encourages increased technology adoption, which enables more personalized, interactive and engaging experiences for attendees.” 

Freeman also announced that it has expanded its Fuzion Partner Program and will host its second Fuzion Summit Nov. 11-12 in Chicago. The summit brings together some of the industry’s top event technology companies to discuss industry trends and challenges as well as to collaboratively innovate on how to advance the event industry as a whole. Fuzion partners wishing to attend the event can reach out to fuzion@freeman.com.

“By developing a robust partner program and creating a comprehensive directory, we’re empowering partners to improve product and system integrations while also creating a simpler, more beneficial platform for customers to choose and connect all of the event tech solutions,” Puceta explained. “Everyone wins.”

To learn more about Fuzion by Freeman or to join the partner network, go here.

Main image credit: Background vector created by rawpixel.com - www.freepik.com

Fuzion

 

 

 

Add new comment

Partner Voices
  MGM Resorts is renowned for its exceptional service and diverse venue options across Las Vegas, Detroit, Springfield, National Harbor, Biloxi, and Atlantic City, providing flexible spaces for meetings of any size. Beyond these offerings, MGM Resorts distinguishes itself through a strong commitment to social responsibility and sustainability, making it an ideal choice for your next meeting.  At the core of MGM Resorts' company values is its platform, "Focused on What Matters," dedicated to meeting customer needs while advancing socially responsible practices. This commitment is evident in several key areas:  Protecting Natural Resources  MGM Resorts is home to industry-leading recycling, renewable electricity and water conservation programs. Some highlights include a cogeneration power plant at ARIA, producing ultra-efficient electricity; one of America’s largest contiguous rooftop solar arrays atop the convention center at Mandalay Bay; and onsite wells that provide water for the celebrated Fountains of Bellagio, avoiding reliance on precious Colorado River water. These efforts and many more save on natural resources while boosting attendee satisfaction.  Committed to Community  Always striving to be good neighbors, MGM Resorts works to avoid food waste and combat food insecurity with the Feeding Forward program. In partnership with local food banks, they safely divert unserved food to food insecure members of the community. Since 2016, over 5 million meals have been provided, highlighting MGM Resorts' commitment to minimizing food waste and addressing community needs.  MGM Resorts supports clients in their responsible-meetings efforts, not only with efficient venues but also waste-reducing décor and signage; sustainable food and beverage options; and outreach to help planners communicate sustainability efforts to attendees. What’s more, they offer a Mindful Meetings series that puts attendee wellness first—through fitness and mindfulness activities, and in give-back events with local charity organizations.   Fostering Diversity & Inclusion  To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all.  MGM Resorts offers unparalleled service and venue options while standing out for its proactive approach to sustainability and community engagement. Choosing MGM Resorts for your next meeting means aligning with a company that values social responsibility, efficiency, and attendee satisfaction, ensuring a meaningful and impactful event experience.