New Business Contracts: Core-Apps, Smart City, CompuSystem, The Expo Group Sign New Contracts

October 17, 2017

Event app, general service contractor, telecom/internet and many more types of companies recently signed new and renewed existing business contracts with trade shows and associations.

The International Association of Exhibitions and Events selected Core-Apps to serve as its official mobile app provider for Expo! Expo! IAEE’s Annual Meeting & Exhibition to be held on Nov. 28-30 in San Antonio, Texas, and Dec. 11-13, 2018, in New Orleans, La.

"We're pleased to partner with IAEE to support their 2017-2018 event technology needs," said Core-apps CEO Jay Tokosch.

He added, "Our team fully supports its mission and has been deeply involved in the organization. We look forward to powering its education and leadership content through the new event app. Our entire team is proud to be supporting its strategic goals of innovation, engagement and creating technology for the future of events."

IAEE President & CEO David DuBois, CMP, CAE, FASAE, CTA said, “We have experienced great success in our past collaborations with Core-apps. We look forward to offering attendees a helpful, user-friendly mobile app to enhance their Expo! Expo! experience.”

Smart City Networks recently renewed Reno-Sparks Convention Center partnership for another two years.

As part of its responsibilities, Smart City will oversee the overhaul and upgrade of the RSCC’s existing technology infrastructure, resulting in enhanced network capability and a denser Wi-Fi network.

A new PBX/Voice solution will also be installed to support events, venue vendors, and local staff. Smart City will also be upgrading the network speed to a lightning 1 Gbps!

Smart City Networks has serviced the Reno-Sparks Convention Center for nine years.

“As we approach nearly a decade of partnership with the Reno-Sparks Convention Center, we are excited to upgrade the technology infrastructure,” said Mark Haley, president of Smart City Networks. “We are committed to continuing to provide a world-class level of service and support for the Reno-Sparks staff and their visitors.”

CompuSystems has been selected as the new registration partner for CES by the Consumer Technology Association (CTA)™. CompuSystems will provide full-service registration, which includes advance and onsite registration, lead retrieval services and call center services, for CES in 2018, 2019 and 2020. The next event will be held in Las Vegas Jan. 9-12, 2018.

CES is the world's largest tradeshow for consumer technology and America's largest annual tradeshow of any kind. With more than four decades of success, CES reaches across global markets, connects the "who's who" of the industry and enables consumer technology innovations to grow and thrive.

“We’re excited about the opportunity to service the largest annual tradeshow in the country and believe we are a great fit for CTA,” said Chris Williams, President of CompuSystems. “We have a strong track record of developing innovative technology and providing a high level of service to help our clients take their event to the next level.”

“CompuSystems has extensive experience servicing large-scale trade shows,” said Laurie Lutz, Vice President, CES Operations, CTA. “We are happy to partner with them and confident they have the customer-focused and data-centric expertise and technology to help us achieve our goals.”

The Expo Group has been selected as the service contracting partner for the Bronner Bros. International Beauty Shows, the largest multicultural beauty trade show in the United States.

“Since its inception 70 years ago, the Bronner Bros Beauty Show has not only grown in size, but also in our approach to integrating all facets of the beauty business. The Expo Group quickly differentiated itself as a partner that demonstrated operational excellence and a willingness to collaborate with our team,” said James Bronner, senior vice president, Trade Show Operations at Bronner Bros.

He added, “The diversity at the Bronner Bros Beauty Show is unlike any other trade event in the nation, perhaps in the world. So The Expo Group’s sensitivity to the unique demands of a multicultural audience also made them the ideal fit. We’re excited about working together to deliver a world-class experience that is unrivaled in the industry."

Bronner Bros. International Beauty Shows occur biannually in Atlanta and feature three days of beauty education, entertainment and exhibits attended by over 35,000 licensed industry professionals. Main stage competitions set within the trade show create learning experiences and lead innovative beauty trends.

“The alignment of our company values and the experiential design ideas already bouncing back and forth have made this an exciting new venture for our team,” said Randy Pekowski, The Expo Group’s president and COO. “We are looking forward to bringing our personal service levels and trade show execution expertise to the Bronner Bros. events.”


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Partner Voices
Less than six months ago, Lisa Messina joined the Las Vegas Convention and Visitors Authority (LVCVA) as the first-ever chief sales officer after leading the sales team at Caesars Entertainment. A 12-year Las Vegas resident, Messina is a graduate of Cornell University’s School of Hotel Administration and serves on MPI International’s board of directors. TSNN had a chance to catch up with this dynamic leader and talk to her about her vision for the new role, current shifts in the trade show industry, creating more diversity and equity within the organization, and advice to future female leaders. Lisa Messina, Chief Sales Officer, LVCVA With Las Vegas becoming The Greatest Arena on EarthTM, what are some of the things you’re most excited about in your role? Our team was at The Big Game’s handoff ceremony earlier this month, and I couldn’t help but think, “We’re going to crush it next year!”  These high-profile events and venues not only drive excitement, but also provide unmatched opportunities for event planners. Allegiant Stadium hosts events from 10 to 65,000 people and offers on-field experiences. Formula 1 Grand Prix will take place in Las Vegas in November, after the year-one F1 race, the four-story paddock building will be available for buyouts and will also offer daily ride-along experiences that will be available for groups. And, of course, the MSG Sphere officially announced that it will open in September, ahead of schedule, with a U2 residency. It’s going to be the most technologically advanced venue as far as lighting, sound, feel, and even scent, and it will be available for buyouts and next-level sponsorships inside and outside. There’s no ceiling to what you can do when you’re doing events in Las Vegas.  Allegiant Stadium As the trade show and convention business returns to the pre-pandemic levels, what shifts are you noticing and how do you think they will impact the industry going forward? Our trade show organizers are very focused on driving customer experience. Most of our organizers are reporting stronger exhibitor numbers and increased numbers of new exhibitors, with trade shows proving to be almost or above 2019 levels. Now our organizers are really doubling down on driving attendance and focusing on the data to provide that individualized, customized experience to help attendees meet their goals and get the best value. Some companies continue to be cautiously optimistic with their organizational spend when it comes to sending attendees, but I think it will continue to improve. As the U.S. Travel Association makes more progress on the U.S. visa situation, we also expect a growing influx of international attendees. What are some innovative ways the LVCVA helps trade show and convention organizers deliver the most value for their events? We focus on customer experience in the same way that trade show organizers are thinking about it. We got rave reviews with the West Hall Expansion of the Las Vegas Convention Center (LVCC), so over the next two years, we will be renovating the North and the Central halls, which will include not just the same look and feel, but also the digital experiences that can be leveraged for branding and sponsorship opportunities.  Vegas Loop, the underground transportation system designed by The Boring Company, is also a way we have enhanced the customer experience. Vegas Loop at the LVCC has transported more than 900,000 convention attendees across the campus since its 2021 launch. Last summer, Resorts World and The Boring Company opened the first resort stop at the Resorts World Las Vegas , with plans to expand throughout the resort corridor, including downtown Las Vegas, Allegiant Stadium and Harry Reid International Airport. The LVCVA also purchased the Las Vegas Monorail in 2020, the 3.9-mile-long elevated transportation system that connects eight resorts directly to the convention center campus. This is the only rail system in the world that integrates fares directly into show badges and registration. For trade show organizers, these transportation options mean saving time, money and effort when it comes to moving groups from the hotels to LVCC and around the city. Also, the more we can focus on building the infrastructure around the convention center, the more it supports the customer experience and ultimately supports our trade show organizers. Scheduled to debut in Q4, Fontainebleau Las Vegas will offer 3,700 hotel rooms and 550,000 square feet of meeting and convention space next to LVCC.  What are some of the plans for advancing DEI (diversity, equity and inclusion) within your organization? We’re currently partnering with instead of working with a leading consulting firm, to lay the foundation and create a solid DEI plan and be the leader when it comes to DEI initiatives. The heart of that journey with the consulting firm is also talking to our customers about their strategic approaches to DEI and driving innovation in this space.  What are your favorite ways to recharge? My husband and I have an RV and we’re outdoorsy people. So, while we have over 150,000 world-class hotel rooms and renowned restaurants right outside our doorstep, one of my favorite things to do is get out to Red Rock Canyon, the Valley of Fire, and Lake Mead. Five of the top national parks are within a three-hour drive from Las Vegas, so there’s a lot you can do. We love balancing the energy of Las Vegas with nature, and we’re noticing that a lot of attendees add activities off the Strip when they come here.  Valley of Fire What advice would you give to women following leadership paths in destination marketing? I think it’s about being laser-focused on what you want to accomplish; building a team around you that lifts you and helps you achieve your goals; and being humble and realizing that you do it as a group. No one gets this done alone. Thankfully, there are a lot of women in leadership in this organization, in our customers’ organizations, and in this city that we can be really proud of. We’re a formidable force that is making things happen.   This interview has been edited and condensed. This article is exclusively sponsored by the Las Vegas Convention & Visitors Authority. For more information, visit HERE.