AEG Facilities and SMG Complete Merger to Become ASM Global

October 1, 2019

Venue management companies AEG Facilities and SMG have completed their merger to create ASM Global, a new, stand-alone global facility management and venue services company that now operates more than 300 arenas, stadiums, convention centers and performing arts centers across five continents.

The completion of this transaction comes eight months after the companies announced the proposed merger. Onex, of which SMG is a portfolio company, and AEG’s subsidiary are now equal co-owners of ASM, according to ASM officials.

Headquartered in Los Angeles, with key operations based in the Philadelphia suburb of West Conshohocken, ASM has corporate offices in London and Manchester, England; Brisbane, Australia; and Sao Paulo.

Bob Newman, former president of AEG Facilities, has taken the helm as ASM’s president and CEO. Prior to joining AEG Facilities, Newman spent more than 20 years at SMG, last serving as a regional vice president for the company.

“This marks the beginning of an exciting new chapter in our industry and one that will establish a new standard of excellence in managing live experiences,” Newman said.

He added, “Bringing together the combined global expertise of each company with the best content and cutting-edge technologies, we will be able to realize the full potential of the world’s greatest spaces, places and events, create amazing experiences for guests, offer exciting new opportunities to employees and deliver the highest value for all stakeholders.”

Newman said ASM’s deep bench of talent and shared resources will enable the new company to accelerate innovation and capitalize on growing market opportunities.

Meanwhile, Wes Westley, former CEO and president of SMG, has joined ASM’s board of directors and will focus his efforts on key strategic growth initiatives and ensuring a seamless integration of the two companies.

“I am very proud to have had the opportunity to lead such an incredible organization as SMG,” Westley said. “We have a long history of working closely with our public and private partners and are confident in our ability to continue to meet and exceed their expectations.”

He added, “ASM’s focus moving forward will be on providing added value and best-in-class services to its customers. We are well-prepared for a seamless integration process.”

With the completion of this merger, the new ASM Global now boasts 61,000 employees around the globe.

AEG will retain ownership of its real estate holdings outside of this venture, including its entertainment districts and owned venues in Los Angeles; London; Berlin and Hamburg, Germany, as well as its extensive development, sports, music and sponsorship divisions.

Add new comment

Partner Voices
Overview: The award-winning Orange County Convention Center (OCCC) goes the extra mile to make every day extraordinary by offering customer service excellence and industry-leading partnerships. From their dedicated in-house Rigging team to their robust Exhibitor Services, The Center of Hospitality brings your imagination to life by helping you host unforgettable meetings and events. With more than 2 million square feet of exhibit space, world-class services and a dream destination, we are committed to making even the most ambitious conventions a reality. In October 2023, the Orange County Board of County Commissioners voted to approve allocating Tourist Development Tax funding for the $560 million Phase 5A completion of the OCCC. The Convention Way Grand Concourse project will include enhancements to the North-South Building, featuring an additional 60,000 square feet of meeting space, an 80,000- square-foot ballroom and new entry to the North-South Building along Convention Way. “We are thrilled to begin work on completing our North-South Building which will allow us to meet the growing needs of our clients,” said OCCC Executive Director Mark Tester. “As an economic driver for the community, this project will provide the Center with connectivity and meeting space to host more events and continue to infuse the local economy with new money and expanding business opportunities.” Amenities: The Center of Hospitality goes above and beyond by offering world-class customer service and industry-leading partnerships. From the largest convention center Wi-Fi network to custom LAN/WAN design, the Center takes pride in enhancing exhibitor and customer experience.  The OCCC is the exclusive provider of electricity (24-hour power at no additional cost), aerial rigging and lighting, water, natural gas and propane, compressed air, and cable TV services. Convenience The Center is at the epicenter of the destination, with an abundance of hotels, restaurants, and attractions within walking distance. Pedestrian bridges connect both buildings to more than 5,200 rooms and is within a 15-minute drive from the Orlando International Airport. The convenience of the location goes hand-in-hand with top notch service to help meet an event’s every need. Gold Key Members The OCCC’s Gold Key Members represent the best of the best when it comes to exceptional service and exclusive benefits for clients, exhibitors and guests. The Center’s Gold Key memberships with Universal Orlando Resort, SeaWorld Orlando and Walt Disney World greatly enhance meeting planner and attendee experiences offering world-renowned venues, immersive experiences and creative resources for their events. OCCC Events: This fiscal year, the OCCC is projected to host 168 events, 1.7 million attendees, and $2.9 billion in economic impact.  The Center’s top five events during their 2022-2023 fiscal year included:  AAU Jr. National Volleyball Championships 2023 200,000 Attendees $257 Million in Economic Impact MEGACON 2023 160,000 Attendees $205 Million in Economic Impact Open Championship Series 2023 69,500 Attendees $89 Million in Economic Impact Sunshine Classic 2023 42,000 Attendees $54 Million in Economic Impact Premiere Orlando 2023 42,000 Attendees $108 Million in Economic Impact