Apple Launches News App for iOS 9

June 21, 2015

The battlefield of news publishing on mobile devices is heating up. After Google and Facebook, Apple is the next tech giant to enter the business of serving trending news to mobile audiences.

Launched recently at the Worldwide Developers Conference, Apple's all-new News app has been designed to deliver a rich news reading experience to users. According to Apple, 'News' will be available with iOS 9 this fall for iPhone and iPad, and it'll combine the visually rich layout of a magazine with the immediacy and customization of digital media.

Media organizations including Guardian, ESPN, New York Times, Conde Nast and Hearst will produce content specifically designed for this new service. While Apple will be host and deliver the content in the app, publishers will own the content and control the format of articles.

Publishers also will be able to sell premium ads through the app and keep the revenue. They also will have 70 percent share of the revenue from any advertising around their content that gets sold by Apple.

With this release, Apple is planning to do away with Newsstand, its central app that stores newspaper and magazine subscriptions for users, with the aim of ensuring that its partner publishers' content gets high visibility.

The news and publishing industry will, no doubt, be keeping a close eye on Apple’s latest offering to see if it gets a big thumbs-up from millions of iOS users across the globe! 

Add new comment

Partner Voices
HERE, hosting responsible meetings and caring for our communities are top priorities. Through its 'Focused on What Matters: Embracing Humanity and Protecting the Planet' philosophy, MGM Resorts commits to creating a more sustainable future, while striving to make an impact in the lives of employees, guests, and the communities in which it operates. Water Stewardship Efforts MGM Resorts understands the importance of using water efficiently, especially in the desert destination of Las Vegas. Conserving water has always been part of the mission, but MGM Resorts has expanded its ambition into water stewardship. In 2022, MGM Resorts President and CEO Bill Hornbuckle signed the CEO Water Mandate—a UN Global Compact initiative mobilizing business leaders to advance water stewardship. MGM Resorts International was the first gaming company to take this important step. MGM Resorts replaced 200,000 square feet of real grass with drought-tolerant landscaping in Las Vegas. MGM Resorts pledges to reduce water withdrawal intensity by 33% by 2025 and by 35% by 2030. From 2007-2021, use of more than 5.6 billion gallons of water was avoided because of conservation efforts. Caring for One Another MGM Resorts’ Food Donations Program collects and preserves unserved food from conventions held at MGM Resorts properties, then safely donates to food insecure people in the community. Since the program’s launch in 2016, more than 3.7 million meals toward a 2025 goal of 5 million meals have been donated into the community. Donations include: Unserved perishable prepared foods from events Perishable unprepared food from MGM Resorts’ kitchens Nonperishable food items from minibars and warehouses The collaboration with Southern Nevada’s primary food bank, Three Square, has developed the infrastructure needed to safely collect, transport, and store food from MGM Resorts properties in Las Vegas, reducing food waste while serving the community. Fostering Diversity and Inclusion To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all. MGM Resorts understands its responsibility to contribute to the social and economic progress of the communities in which it operates. HERE, we embrace humanity.