ASM Global Partners With Cloud Software Provider Infor to Unveil Breakthrough Event Management Technology

July 1, 2022

ASM Global, a leading producer of entertainment experiences, teamed with Infor, a top cloud software provider, for a multi-year strategic blueprint that will offer the live-entertainment industry’s first fully integrated booking, sales, food and beverage, and event management platform, and it will also be used for conventions, trade shows and other corporate events.  

The newly developed software is earmarked for ASM’s domestic and international venues, and the company plans to officially begin deploying it this month at select ASM Global U.S. arenas, stadiums, theaters and convention centers. Those introductions will quickly be expanded to its vast global facility portfolio. The full rollout is expected to be completed by December.

A plan to implement the software specifically for conventions, trade shows and other corporate events is being developed.

“Infor’s technology solutions, as part of our one-of-a-kind technology advantage for our clients, will help us further revolutionize guest experiences, promote greater client engagement, increase revenues for partners, and streamline communications from event bookings to sales and marketing touch points,” said ASM Global President and CEO Ron Bension.

“It’s another opportunity for us to fuse our global expertise and learnings with the ability to create local solutions for all of our partners,” he said.

ASM Global’s new global management system creates a revolutionized venue experience that will be configured and customized by venue type and size, resulting in numerous benefits, including:

  • Increased venue efficiency and profitability
  • Exponential event sales growth
  • More touch points for enhanced client engagement.
  • Reduced friction throughout the event journey, providing seamless communication with clients and between internal systems.
  • Tracking of essential activity, trend and outcomes both locally and globally

“Infor is committed to innovating and collaborating with leading organizations like ASM Global to provide proven, scalable technology to the hospitality industry at large so that teams are able to utilize modern applications to better understand and cater to patrons and their business,” said Infor General Manager Jason Floyd. “When an organization places less focus on administrative tasks and can automate processes, it is able to quickly deliver tangible business results and better understand and engage loyal customers more effectively.”

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HERE, hosting responsible meetings and caring for our communities are top priorities. Through its 'Focused on What Matters: Embracing Humanity and Protecting the Planet' philosophy, MGM Resorts commits to creating a more sustainable future, while striving to make an impact in the lives of employees, guests, and the communities in which it operates. Water Stewardship Efforts MGM Resorts understands the importance of using water efficiently, especially in the desert destination of Las Vegas. Conserving water has always been part of the mission, but MGM Resorts has expanded its ambition into water stewardship. In 2022, MGM Resorts President and CEO Bill Hornbuckle signed the CEO Water Mandate—a UN Global Compact initiative mobilizing business leaders to advance water stewardship. MGM Resorts International was the first gaming company to take this important step. MGM Resorts replaced 200,000 square feet of real grass with drought-tolerant landscaping in Las Vegas. MGM Resorts pledges to reduce water withdrawal intensity by 33% by 2025 and by 35% by 2030. From 2007-2021, use of more than 5.6 billion gallons of water was avoided because of conservation efforts. Caring for One Another MGM Resorts’ Food Donations Program collects and preserves unserved food from conventions held at MGM Resorts properties, then safely donates to food insecure people in the community. Since the program’s launch in 2016, more than 3.7 million meals toward a 2025 goal of 5 million meals have been donated into the community. Donations include: Unserved perishable prepared foods from events Perishable unprepared food from MGM Resorts’ kitchens Nonperishable food items from minibars and warehouses The collaboration with Southern Nevada’s primary food bank, Three Square, has developed the infrastructure needed to safely collect, transport, and store food from MGM Resorts properties in Las Vegas, reducing food waste while serving the community. Fostering Diversity and Inclusion To MGM Resorts, a diverse and talented workforce is essential to success. By cultivating innovative strategies that consider multiple perspectives and viewpoints, the company creates an inclusive workplace culture that benefits its employees and community. MGM Resorts takes pride in being a welcoming home for veterans, individuals with disabilities, people from diverse backgrounds, LGBTQ+ community members, and more. This commitment to inclusion is reflected in the company's recruitment and hiring practices and its social responsibility initiatives. From the workplace to the community, MGM Resorts' commitment to diversity, equity and inclusion remains unwavering, and its efforts continue to create a more equitable and sustainable world for all. MGM Resorts understands its responsibility to contribute to the social and economic progress of the communities in which it operates. HERE, we embrace humanity.