Eventbase Raises $8.5 Million from Madrona Venture Group, BC Tech Fund
Event and conference mobile app developer, Eventbase, has raised $8.56 million in funding from Madrona Venture Group and the BC Tech Fund.
The Vancouver-based tech company has also received additional financing from Silicon Valley Bank and Espresso Capital and has raised a total of more than $19 million to date.
Founded in 2009 and formerly known as Xomo, Eventbase has worked with major companies including Microsoft, IBM, Cisco and Salesforce, and was named the three-time Gold Winner for “Best Event App” at the 2017 Experience Design & Technology Awards.
“Eventbase has taken tremendous strides toward becoming the dominant provider of mobile event technology for enterprise and we look forward to seeing further growth with this new round of investment,” said Paul Goodrich, managing director at Madrona Venture Group.
According to Eventbase officials, the company plans to use the infusion of new funding to accelerate its enterprise event apps and data group.
In addition, the company has launched Data Stream, which gathers in-depth data across various conferences, events and meetings hosted within the Enterprise Event App. By leveraging the product’s business intelligence tools and marketing systems, users can generate customer insights about ROI, attendee needs, pain points and app experiences.
“We’ve built the industry’s most advanced data platform to help our enterprise customers better understand and shape the journey of their attendees,” explained Jeff Sinclair, co-founder and CEO at Eventbase.
He added, “Data Stream will let enterprises take personalization to another level and drive the next generation of intelligent mobile experiences at events.”
Eventbase raised an $8 million Series B led by Madrona Venture Group in December 2015 as well as a $2 million Series A round in November 2014.