Global Sources' China Sourcing Fair: Fashion Accessories on Track to be 30-percent Larger

September 19, 2011

Global Sources' China Sourcing Fair: Fashion Accessories exhibition still is more than a month away but not only is its showfloor already sold out, but it’s also on track to be 30-percent larger than last year’s show.

"Quality suppliers in the Greater China region continue to see our show as a unique and highly effective platform for trading with the world's top fashion buyers," said Tommy Wong, president of Global Sources Exhibitions.

He added, "This October Fair will be our largest-ever fashion accessories show. Over 800 booths have been sold out well in advance and this represents a remarkable 30 percent growth from a year ago."

The show, which was launched in 2006, is scheduled to run on Oct. 27-30 at the AsiaWorld-Expo in Hong Kong.

China Sourcing Fair: Fashion Accessories will be collocated with China Sourcing Fairs: Garments & Textiles, Underwear & Swimwear and India Sourcing Fair: Garments & Accessories.

These product lines have seen strong export growth leading to a surge in the events.

 In the first seven months of 2011, mainland China's apparel and accessories industry generated sales of US$83.12 billion, up by 24.4 percent from the same period a year earlier, according to mainland China Customs statistics.

Several of the pavilions at the October event are expected to be larger, including fashion jewelry and bags, socks and headwear and scarves and gloves.

Most of the exhibitors will be from Mainland China, but buyers also can have the opportunity to see fashion products from other places such as Hong Kong, Taiwan, India, South Korea and the Philippines.

Buyers attending the spring 2011 event included Collezione, Fairweather, Folli Follie, Kookai, Levi's, Next, O'Neill, Polo Ralph Lauren, Quiksilver and Samsonite, and organizers of the fall event expect to have the same level of visitors.

To boost sourcing productivity for buyers and exhibition investment for suppliers before, during and after the physical shows, the China Sourcing Fair series in Hong Kong this October will be complemented by respective online shows, according to Global Sources’ officials.

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Less than six months ago, Lisa Messina joined the Las Vegas Convention and Visitors Authority (LVCVA) as the first-ever chief sales officer after leading the sales team at Caesars Entertainment. A 12-year Las Vegas resident, Messina is a graduate of Cornell University’s School of Hotel Administration and serves on MPI International’s board of directors. TSNN had a chance to catch up with this dynamic leader and talk to her about her vision for the new role, current shifts in the trade show industry, creating more diversity and equity within the organization, and advice to future female leaders. Lisa Messina, Chief Sales Officer, LVCVA With Las Vegas becoming The Greatest Arena on EarthTM, what are some of the things you’re most excited about in your role? 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Five of the top national parks are within a three-hour drive from Las Vegas, so there’s a lot you can do. We love balancing the energy of Las Vegas with nature, and we’re noticing that a lot of attendees add activities off the Strip when they come here.  Valley of Fire What advice would you give to women following leadership paths in destination marketing? I think it’s about being laser-focused on what you want to accomplish; building a team around you that lifts you and helps you achieve your goals; and being humble and realizing that you do it as a group. No one gets this done alone. Thankfully, there are a lot of women in leadership in this organization, in our customers’ organizations, and in this city that we can be really proud of. We’re a formidable force that is making things happen.   This interview has been edited and condensed. This article is exclusively sponsored by the Las Vegas Convention & Visitors Authority. For more information, visit HERE.