Malaysia Convention & Exhibition Bureau Adds to Its Sales, Industry Services Teams

April 9, 2012

In an effort to secure more business events for the country and make it Asia’s events hub, the Malaysia Convention & Exhibition Bureau (MyCEB) recently announced two key appointments to its corporate sales and industry services team.

Tan Lay Teng joined the team as sales manager of corporate and incentive sales team and Jennifer Ong Jan-Ni as Industry Services Manager.

Tan has an established background of twelve years in developing international business in the meetings, incentives, conventions and events industry.

At MyCEB, she will lead her team to generate more sales leads and conversion of businesses for Malaysia, as well as to discover new business opportunities.

Ong Jan-Ni has more than nine years of experience in the meetings and incentives industry.

In her new role, she will work closely with industry partners on product development, industry education programmes and seminars to lift the profile of the industry partners internationally.

“MyCEB is always looking for ways to remain competitive on the global stage,” said Zulkefli Hj Sharif, MyCEB’s CEPO.

He added, “With new competitions, especially in the Asia/Pacific region, I believe these new key appointments will be well positioned to lead MyCEB in its continuing evolution to remain a leader in the business events industry. It will undoubtedly strengthen our relationship with corporate and incentive clients and bolster our push for increasing business in these premiere markets.”

Both Tan and Ong Jan-Ni will report to the general manager of sales and marketing.

Add new comment


Partner Voices

Modern events accumulate huge amounts of data.  Turning that data into an understanding of your audience in order to build attendance can be overwhelming.  Fortunately, business analytics tools like CDS’ Data Sense® can do the heavy lifting, combining your different data sources for a detailed view of your event and audience.  Introducing the Persona Tree!