NY Now Winter Market Attendance Grows 6 Percent at NYC’s Javits
This year’s NY NOW, the Market for Home, Lifestyle + Gift drew almost 25,000 attendees, marking a 6 percent increase when it ran Jan. 30-Feb. 3 at the Jacob K. Javits Convention Center of New York.
“This year’s NY NOW winter market continued its tradition of being a truly global stage for companies to share their new products with buyers and the industry,” said Randi Mohr, NY NOW co-director and vice president.
He added, “In addition to the incredible products on display, attendees were presented with a number of rich New York-exclusive programs, from seminars to performances, to enhance the NY NOW experience.”
Of the market’s almost 2,300 exhibitors, more than 150 companies returned to NY NOW after a hiatus, and more than 400 exhibitors brand new to the market hailed from 40 U.S. states and 42 countries across the globe.
"There’s more traffic here and we’re meeting a lot of new people,” said Lindsay Mason, French Knot, Personal Accessories exhibitor. “What’s interesting is that the buyers are here to buy.”
To round out the market experience for exhibitors and attendees, NY NOW, which is owned by Emerald Expositions, offered a wide variety of seminars where industry experts discussed topics that matter most to market attendees.
Seminars were hosted by leading trade publications, such as Gift Shop magazine; Gifts and Decorative Accessories; Souvenirs, Gifts and Novelties and more, plus industry associations, including the Day Spa Association, and CRAFT (Creative Retailers & Artists for Tomorrow).
NY NOW also welcomed a number of special guests and performers to the winter market this year, including GRAMMY® award-winning artist Lionel Richie, who promoted his Lionel Richie Home Collection in collaboration with Impulse! Enterprises, and Marcus Lemonis of CNBC’s “The Profit” celebrating the Biren & Co. line of candles.
Also returning this year was the #NYNOW Social Media Lounge, sponsored by Apartment Therapy, which allowed attendees to participate in the action live, while connecting and sharing highlights with fellow industry professionals.