Water Expo China + Water Membrane China Sees 21-percent Exhibitor Increase

December 25, 2012

Water Expo China + Water Membrane China broke its previous record for exhibitor and visitor attendance when it was held Oct. 29-31 at the China National Convention Center in Beijing.

 A new record of 398 exhibitors, from 21 countries and regions, a 21-percent increase, compared last year, including national groups and pavilions from Austria, Germany, Korea and Taiwan region, was set at this year’s 22,000 square meters show.

The visitor number was 23,816 from 36 countries and regions, boosted by 50 domestic and international delegations, which was a 29-percent increase, compared with 2011. Domestic visitors numbered 20,671 and overseas visitors numbered 3,145.

 The three-day show was organized by Messe Frankfurt (Shanghai) Co Ltd, the Chinese Hydraulic Engineering Society and the Membrane Industry Association of China.

China’s first water business event is approved by China’s Ministry of Commerce and Ministry of Science and Technology and sponsored by the Ministry of Water Resources.

“An increasing number of domestic and international exhibitors are seeing many business opportunities arising from the Chinese government’s commitment to water improvement, and that these opportunities can be explored further at Water Expo China + Water Membrane China by meeting key government decision makers,” said Jason Cao, senior general manager of Messe Frankfurt (HK) Ltd.

He added, “This is one of the reasons why our exhibitor numbers continue to increase each year.”

This year’s show continued to attract exhibitors who had experienced business success at previous shows, according to organizers.

Tan Zhengning, marketing manager for Chinese company Beijing Tengine Innovation Instruments Co Ltd, a measuring instruments company, said of the show: “We always exhibit here because it is an industry recognised show. The scale is big, and the organiser is professional. We want to build brand awareness at the show, since the company is still relatively new to the industry. We are satisfied with the show and will exhibit here again next year.”

Also participating at Water Expo China + Water Membrane China were national groups and pavilions from Austria, Germany, Korea and Taiwan region.

Companies taking part in the Austrian Pavilion were Andriz (China) Ltd, Anton Paar China, Röhren- und Pumpenwerk BAUER Gesellschaftm.b.H. and s::can Messtechnik GmbH.

The Bavarian Pavilion from Germany was organized for the first time by the Bavarian Ministry of Economic Affairs, Infrastructure, Transport and Technology, in cooperation with BAYERN INTERNATIONAL – Bavarian Bureau for International Business Relations and BIHK - Association of the Bavarian Chambers of Industry and Commerce. Participating companies were AKW A+V Protec GmbH, atex Umwelttechnik GmbH & Co KG, Grünbeck Wasseraufbereitung GmbH, Jäger Umwelt-Technik GmbH & Co KG and Sikotec GmbH.

This year’s show attracted more than 50 domestic and international visitor delegations. Chinese visitor Chen Weiwen, deputy general manager of Beijing Filcore Membrane Technologies Co Ltd, said, “I am visiting to see new technology and I found more than I expected. This show can definitely help the industry and it groups industry people together so we have the chance to network. The show is growing bigger and is high quality.”

Running concurrently with Water Expo China + Water Membrane China was the 7th China International Water Business Summit attended by a capacity audience who listened to domestic and international experts address the challenges ahead for China’s water industry.

Add new comment

Partner Voices
One of the most iconic names on the Las Vegas Strip just got an upgrade. Mandalay Bay has everything that your business needs from a refreshed convention space designed to inspire productivity and creativity, to an impressive selection of world-class restaurants and amenities. If you're looking for a venue that's both inviting and innovative, you have to be here. New Wave Experiences Mandalay Bay continues to invest in a new wave of enhancements both in the convention space and within the resort as a whole. New restaurant openings including Orla by Michael Mina, drawing inspiration from the award-winning chef’s childhood in Egypt and with flavors and décor inspired by the spices found in markets common to coastal Mediterranean towns, as well as Caramá by Wolfgang Puck, bringing the essence of Italy and spirit of Wolfgang into one concept, are recent additions. The Four Seasons Hotel Las Vegas also experienced a recent remodel of all 424 rooms. Swingers, a high-end, adults-only golf and entertainment concept will debut in Fall 2024. Enhanced Technology Creating a truly effective conference venue requires careful thought into what a business needs: the right technology, capacity, and inspiration to bring ideas to the next level. As part of the resort’s refresh, Mandalay Bay implemented state-of-the-art technology upgrades, installing cutting-edge Cat6A Ethernet cabling throughout the convention center. This advancement doubles the frequency of data transmission, enabling lightning-fast speeds up to 9400% faster. The convention center now boasts 11 dynamic digital walls, spanning up to 24' x 13', strategically positioned for brand placements, sponsorships and targeted event messaging. Additionally, attendees can benefit from 20 double-sided 55" mobile flexible display units, facilitating effortless navigation to meeting rooms and events. RFID locks were installed on all meeting room doors, and over 200 motion detection cameras have been placed throughout the space. Refreshing New Design & Fine Art The newly remodeled convention space provides a bright and vibrant atmosphere that complements Mandalay Bay's tropical-inspired brand. Featuring white-washed walls and ceilings adorned with bold floral patterns in cerulean and coral tones, the space is complemented by warm walnut accent walls. In addition to the redesign of all pre-function spaces, meeting rooms and ballrooms, Mandalay Bay's 1 million square feet of exhibit space has undergone a rejuvenation, including new paint, covered pillars and relocated strobe lights. Sustainable Spectacles Mandalay Bay is committed to Focused on What Matters and creating more responsible meetings. Refillable water stations all available around the resort, cutting unnecessary plastic usage from single-use bottles. The Mandalay Bay campus’ recent upgrades represent a bold step forward in redefining the Las Vegas experience. With a focus on innovation, sustainability, and unparalleled service, Mandalay Bay sets a new standard for excellence in business hospitality. Whether you're seeking cutting-edge conference facilities, world-class dining options, or simply a luxurious retreat, an unparalleled meeting experience awaits.