Seven Ways to Use Mobile Messaging at Your Event
Coordinating trade shows and exhibitions come with their fair share of challenges and one of them is how to best engage attendees.
Did you know that messaging apps are used on average nine times a day, compared to 1.9 times a day for all other apps? Text messaging and mobile apps can be used to communicate information to attendees to increase the success of your event.
Alexa Lemzy

Alexa Lemzy is a customer support specialist at U.K.-based business text messaging service Text Magic. She also oversees the company’s content strategy.
People News: Ungerboeck, CadmiumCD, New Orleans, Houston and Phoenix All Make Hires
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Hiring and promoting was fast and furious during the past month, with several trade show companies growing their company rosters.
Ungerboeck, an event and venue management technology company, added Eric Kaser to the company’s executive leadership team.
As vice president of sales, Americas, Kaser will lead sales strategy and execution from company headquarters in St. Louis, Missouri.
Event Planning 2.0: How Technology Has Changed the Face of Event Organizing
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From big trades to trivial activities such as grocery shopping, technology has made its way into our daily lives and it’s here to stay. One such field that has embraced the technological revolution is event planning.
Technology has changed the way events are planned, executed and managed. The past decade has seen multiple innovations, some bordering on brilliant that have completely transformed, and in a way, simplified the way we execute events and how attendees see them.
Here are five ways technology has transformed event planning.
